BMW 2005 Annual Report Download - page 16

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Volume increases recorded for all
BMW Group brands
The BMW Group sold 1,327,992 BMW, MINI and
Rolls-Royce cars worldwide in 2005, its highest
annual sales volume to date. The increase over the
previous year was 9.9%.
The number of BMW brand cars sold rose by
10.1% to 1,126,768 units. A total of 200,428 MINI
brand cars was sold in the same period, 8.7% more
than in the previous year. In addition, 796 Rolls-Royce
motorcars (+0.5%) were handed over to customers
in 2005.
Strong sales volume increases on nearly
all markets
The number of cars sold by the BMW Group in
North America in 2005 went up by 4.1% to 328,952
units. As in the previous year, the BMW Group
remained the most successful European premium
manufacturer on the American market.
The sales volume of the BMW Group in the
USA surpassed the 300,000 mark for the first time.
With 307,395 units sold in 2005, the USA remains
the largest market for the BMW Group. The BMW
Group recorded a 3.7% increase, whereas the mar-
ket as a whole grew by only 0.5%.
The number of cars sold by the BMW Group in
Europe in 2005 rose by 10.2% to 802,891 units.
Germany remains, by far, the BMW Group’s
largest market in Europe. 295,885 BMW, MINI and
Rolls-Royce brand cars were sold here in the period
between January and December 2005, 4.3% more
than in 2004.
The sales volume of the BMW Group in the
United Kingdom increased by 7.5% in 2005, reach-
ing a total of 156,234 units. This performance was
all the more remarkable given that the overall market
in the United Kingdom contracted by 5.0%.
The BMW Group also recorded sharp volume
increases in the other European markets. The num-
ber of cars sold in Italy rose by 16.9% to 90,340
units and in Spain, by 29.5% to 55,998 units. The
BMW Group also recorded a sharp volume increase
in France in 2005, with 52,927 (+13.2%) units sold.
The increase in Portugal, where the BMW Group
opened a sales company at the beginning of 2005,
was 51.6%; 8,695 units were sold on this market
during 2005. The fastest growth rate was recorded
in Hungary, where the number of cars sold climbed
by 61.8% to 1,514 units.
In Asia, the BMW Group achieved a sales vol-
ume of 125,747 units in 2005, an 18.2% increase
over the previous year. Japan remained the largest
single market in this region in 2005; 58,811 units
were sold here, representing a sharp increase of
13.5%.
Demand for BMW Group cars on the Chinese
markets (China, Hong Kong and Taiwan) increased
greatly, with the sales volume rising by 35.9% to
33,060 units.
Review of operations
BMW Group Deliveries of automobiles*by region and market
in 1,000 units
350
300
250
200
150
100
50
Germany
Other markets
02 03
*including Rolls-Royce from 2003 onwards
Asia
51.6
255.8
103.5
258.2
04
57.9
106.4
01
225.8
48.2
United Kingdom
North America
05
70.4
125.7
Rest of Europe
295.9
283.6
145.3
54.2
68.8
90.9
226.0
245.8 261.6
273.2
89.3
120.9
264.6
294.9
134.5
299.7
315.9 329.0
350.8
156.2