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2003 ANNUAL REPORT 31

A GLOBAL OVERVIEW

◆

10,651 dealers

◆

141 markets

◆

2,016 dealers

◆

36 markets

◆

5,830 dealers

◆

143 markets

◆

104 dealers

◆

26 markets

◆

814 dealers

◆

66 markets

◆

1,544 dealers

◆

34 markets

DEALERS

AND

MARKETS

◆

2,277 dealers

◆

105 markets

◆

1,524 dealers

◆

118 markets

◆

A total service experience for

Ford, Lincoln and Mercury

owners available only at Ford

and Lincoln Mercury dealerships

— designed to deliver customer

satisfaction and repeat

purchase intent

◆

Parts engineered to

Ford Motor Company

specifications

◆

Technicians trained and

certified specifically on

Ford, Lincoln and Mercury

vehicles

Motorcraft Parts

◆

Designed, engineered

and recommended by

Ford Motor Company

and available in Ford,

Lincoln and Mercury

franchised dealerships,

Ford authorized

distributors and select

major retail accounts

Genuine Ford Accessories

◆

Wide range of customer

accessories designed to

accent Ford, Lincoln and

Mercury vehicles

◆

Operations in

36 countries

◆

Nearly 300

locations

worldwide

◆

12,500

dealerships

worldwide use

Ford Credit

financing

ESP & APCO

◆

Marketing and sales of

comprehensive vehicle service

contract and maintenance programs

Ford Extended Service Plan (ESP)

◆

Major customers include Ford,

Lincoln and Mercury vehicle dealers,

commercial customers and fleets

of Ford Motor Company vehicles

Automobile Protection Corporation

(APCO)

◆

Major customers include Mazda,

Volvo, Jaguar, Land Rover and

competitive make vehicle dealers

◆

Hertz and its affiliates,

associates and

independent licensees

represent what the

company believes is the

largest worldwide general

use car rental brand and

one of the largest industrial

and construction equipment

rental businesses in North

America

◆

Operations in more than

150 countries and

jurisdictions

◆

Approximately 7,000

locations worldwide

◆

5,460,935

◆

Sales Mix:

60% N. America

27% Europe

6% Asia-Pacific

4% S. America

3% Rest-of-

world

◆

Best-ever levels of customer

satisfaction and record profits

in 2003

◆

Best on-time parts distribution

logistics with Daily Parts

Advantage implementation

◆

Technician training and

support excellence with

service information process

and technician hotline

Motorcraft Parts

◆

New product lines, electric

fuel pumps, chassis parts,

wiring pigtails and super

duty brake pads

Genuine Ford Accessories

◆

Growing lineup of exciting

new products: Keyless

Entry Keypads, Mobile-

Ease, 5" Chrome

Running Boards

◆

Nearly $182

billion in assets

managed

◆

More than 3.4

million vehicle

financing

contracts

◆

Expanded to more

than 1,000 suburban

locations in the U.S.

◆

Expanded its Prestige

Collection to more

than 35 markets

in N. America and

more than 20

markets in Europe

◆

Introduced upgraded

NeverLost System

ESP & APCO

◆

Sales of over 2 million vehicle

service contracts

◆

ESP launched a new 45,000 mile

RentalCare program for lease

customers

◆

APCO introduced the Warranty

Advantage Limited Warranty

providing dealers a unique vehicle

marketing and sales program

RETAIL VEHICLE

SALES AND

SALES MIX

AUTOMOTIVE CORE AND AFFILIATE BRANDS PREMIER AUTOMOTIVE GROUP

FINANCIAL SERVICES CUSTOMER SERVICES

OPERATIONS

2003 HIGHLIGHTS CUSTOMER

ASSISTANCE

1.800.392.3673

www.

fordvehicles.com

CUSTOMER

ASSISTANCE

1.800.521.4140

www.

lincolnvehicles.com

1.800.521.4140

www.

mercuryvehicles.com

1.800.222.5500

www.mazdausa.com

customerassistance@

mazdausa.com

+44 1908 610620

www.astonmartin.com

enquiry@

astonmartin.com

1.800.452.4827

www.jaguar.com

jaguarowner@

jaguar.com

1.800.458.1552

www.volvocars.com

customercare@

volvocars.com

1.800.637.6837

www.landrover.com

asklr@landrover.com

1.800.727.7000

www.fordcredit.com

E-mail form at:

www.fordcredit.com

1.800.654.3131

www.hertz.com

E-mail form at:

www.hertz.com

Ford /Mercury

1.800.392.3673

Lincoln

1.800.521.4140

www.genuineflmservice.com

fordcrc@ford.com

Motorcraft Parts

www.motorcraft.com

1.800.392.3673

Genuine Ford Accessories

www.fordaccessoriesstore.com

www.lincolnaccessories.com

www.mercuryaccessories.com

ESP

Ford

1.800.392.3673

Lincoln and Mercury

1.800.521.4140

APCO

1.800.458.7070

◆

169,262

◆

Sales Mix:

99% N. America

1% Rest-of-

world

◆

209,072

◆

Sales Mix:

98% N. America

2% Rest-of-

world

◆

1,113,219 *

◆

Sales Mix:

46% Asia-Pacific

29% N. America

21% Europe

2% Rest-of-

world

2% S. America

◆

1,514

◆

Sales Mix:

33% N. America

24% Europe

35% UK

8% Rest-of-

world

◆

120,570

◆

Sales Mix:

48% N. America

42% Europe

8% Asia-Pacific

2% Rest-of-

world

◆

415,046

◆

Sales Mix:

53% Europe

36% N. America

7% Asia-Pacific

4% Rest-of-

world

◆

165,163

◆

Sales Mix:

60% Europe

25% N. America

8% Asia-Pacific

6% Rest-of-

world

1% S. America

WORLDWIDE

* As an unconsolidated subsidiary, Mazda sales are not consolidated into Ford Motor Company vehicle unit sales.

Only vehicles built by Ford for Mazda are included in total Ford unit sales summaries.

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