Nike 2004 Annual Report Download - page 2

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SPEED.
A simple concept. Right?
Speed comes in many forms. Quickness, agility, precision, instinct. Few sports
can’t benefit from speed of thought. Few sports reward pure speed at the
expense of tactical insight. If the fastest athlete were always the best, basketball
teams would be drafting sprinters, not point guards.
Speed. It’s a measure of physical and mental capacity, a measure of controlled
force, a measure of instinctive genius. A measure of the time it takes to do
something well.
It’s a measure of success. Be first to the finish line, whether the race takes seconds
or years, and you’ve won.
Simple as that.