BMW 2011 Annual Report Download - page 244
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51
“ Let’s not just talk about
the future of cars. Let’s talk
about planning roads and
cities better.”
Jule Haug
The future raises many questions.
What does mobility really mean? What will be left of it in a
few years’ time, once three-quarters of the global population
lives in more and more densely populated cities? Will individual
mobility even be possible anymore?
For the young people who attended our workshop, it wasn’t a
question of “if”, but “how”. They discussed their demands for
the mobility of tomorrow with Manuel Sattig and Daniel Hahn
from BMW i. They designed cities with “green” road surfaces
and totally new vehicle concepts that could form clusters accord-
ing to destination. It soon became clear that mobility must re-
main individual and independent in the future.