Ford 2008 Annual Report Download - page 3

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Ford Motor Company | 2008 Annual Report 1
On the Cover
The new European Ford Fiesta is purposely
bold and sophisticated, designed to clearly
stand out from any other car in markets
around the world. In fact, the new Fiesta
is specifically designed to appeal to
increasingly savvy customers who value
fuel efficiency, technology and aesthetics.
The highly anticipated North American
Ford Fiesta arrives in early 2010.
About the Company
Ford Motor Company, a global
automotive industry leader based
in Dearborn, Mich., manufactures
or distributes automobiles across
six continents. With about 213,000
employees and about 90 plants
worldwide, the company’s wholly
owned brands include Ford, Lincoln,
Mercury and Volvo. The company
provides financial services through
Ford Motor Credit Company. For
more information regarding Ford’s
products, please visit www.ford.com.
“Offering consumers more fuel-efficient vehicle
choices, including improving and increasing our
hybrid vehicle offerings, is part of Ford’s broad
plan to deliver technology solutions for affordable
fuel economy for millions.”
– Derrick Kuzak, Ford group vice president, Global Product Development
Ford’s next-generation hybrid propulsion system builds upon the proven success of the Ford Escape
and Mercury Mariner Hybrids, delivering class-leading fuel economy for the all-new 2010 Ford Fusion and
Mercury Milan Hybrids that debut later this year.
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Ford Motor Company / 2008 Annual Report