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Ford Motor Company | 2009 Annual Report 1
´About the Company
Ford Motor Company, a global automotive
industry leader based in Dearborn,
Michigan, manufactures or distributes
automobiles across six continents.
With about 198,000 employees and about
90 plants worldwide, the company’s
automotive brands include Ford, Lincoln,
Mercury and Volvo. The company provides
financial services through Ford Motor Credit
Company. For more information regarding
Ford’s products, please visit www.ford.com.
On the Cover
The next-generation Ford Focus, which made its worldwide debut in January, is part of a new generation
of vehicles based on a common platform that will support up to 10 global products, with a projected
2 million units of annual production by 2012. The Focus is designed and developed to exceed the wants
and needs of global Focus customers. This stylish new offering will be nearly identical across markets
with 80 percent parts commonality. Focus will offer class-leading technologies, premium feature content
and precision craftsmanship combined with exceptional fuel economy and a fun-to-drive experience.
Production will begin simultaneously in Europe and North America in late 2010, with production in Asia
beginning in 2011.
Key products in Ford’s global vehicle line up include: the 2010 F-150 manufactured in Dearborn, Michigan, U.S.A.; the Ford Fiesta manufactured in Cologne, Germany; the 2010 Ford Fusion Sport
manufactured in Hermosillo, Mexico; and the Ford Figo, manufactured in Chennai, India.
´Global Growth Plan
Profitable
growth
for all
Alan Mulally and William Clay Ford, Jr. introduce
the next-generation Ford Focus at the 2010 North
American International Auto Show in Detroit.
In the summer of 2009, Transit Connect launched
in North America as a spacious and fuel-efficient
alternative to larger commercial vehicles, offering
the maneuverability of a car, the enclosed
space of a van and the payload capacity of a
full-size pickup. This unique product – already
a market leader in Europe – was adapted for
North American use with the addition of a proven
2.0-liter engine and four-speed automatic
overdrive transmission. The durable powertrain
helps Transit Connect deliver fuel economy
of 25 mpg highway and 22 city. No other vehicle
in North America can match its combination of
payload, space and fuel efficiency. Beginning in
2010, Transit Connect Electric will be offered for
commercial customers with routine usage over
specified routes. Ford also offers a taxi prep
package, with clean-burning compressed
natural gas or liquefied propane compatibility.
´Ford Transit Connect
+ + =
Asia Pacific
Africa
Europe
Large
Medium
Americas
Small