Starbucks 2006 Annual Report Download - page 8

The following table summarizes total Company-operated retail store data for the periods indicated:
Oct 1, 2006 Oct 2, 2005 Oct 1, 2006 Oct 2, 2005
Net Stores Opened
During the
Fiscal Year Ended Stores Open as of
United States
(1)
810 580 5,728 4,918
International:
United Kingdom 47 45 514 467
Canada 74 62 508 434
Thailand 22 14 85 63
Australia 25 14 83 58
Germany 24 9 68 44
China 14 18 38 24
Singapore 5 (3) 37 32
Puerto Rico
(1)
6 5 17 11
Chile 6 1 16 10
Ireland 7 1 8 1
Total International 230 166 1,374 1,144
Total Company-operated 1,040 746 7,102 6,062
(1) International store data has been adjusted for the acquisitions of the Puerto Rico and Hawaii operations by reclassifying historical
information from Licensed stores to Company-operated stores. United States store data was also adjusted to align with the Hawaii
operations segment change by reclassifying historical information from International Company-operated stores to the United States.
Starbucks retail stores are typically located in high-traffic, high-visibility locations. Because the Company can vary the size
and format, its stores are located in or near a variety of settings, including downtown and suburban retail centers, office
buildings and university campuses. While the Company selectively locates stores in shopping malls, it focuses on
locations that provide convenient access for both pedestrians and drivers. With the flexibility in store size and format, the
Company also locates retail stores in select rural and off-highway locations to serve a broader array of customers outside
major metropolitan markets and further expand brand awareness. To provide a greater degree of access and convenience
for nonpedestrian customers, the Company has increased development of Drive-Thru retail stores. At the end of fiscal
2006, the Company operated approximately 1,600 Drive-Thru locations.
All Starbucks stores offer a choice of regular and decaffeinated coffee beverages, a broad selection of Italian-style espresso
beverages, cold blended beverages, iced shaken refreshment beverages, a selection of teas and distinctively packaged
roasted whole bean coffees. Starbucks stores also offer a selection of fresh pastries and other food items, sodas, juices,
bottled water, coffee-making equipment and accessories, a selection of compact discs, games and seasonal novelty items.
Each Starbucks store varies its product mix depending upon the size of the store and its location. Larger stores carry a
broad selection of the Company’s whole bean coffees in various sizes and types of packaging, as well as an assortment of
coffee and espresso-making equipment and accessories such as coffee grinders, coffee filters, storage containers, travel
tumblers and mugs. Smaller Starbucks stores and kiosks typically sell a full line of coffee beverages, a limited selection of
whole bean coffees and a few accessories such as travel tumblers and logo mugs. In the United States and in International
markets, approximately 3,800 stores and 1,300 stores, respectively, carry a selection of prepared sandwiches and salads.
Starbucks continues to expand its food warming program in select markets in the United States, with approximately 640
stores as of October 1, 2006 providing warm food items including breakfast sandwiches.
The Company’s retail sales mix by product type during fiscal 2006 was as follows: 77% beverages, 15% food, 3% whole
bean coffees and 5% coffee-making equipment and other merchandise.
SPECIALTY OPERATIONS
Specialty Operations strive to develop the Company’s brands outside the Company-operated retail store environment
through a number of channels. Starbucks strategy is to reach customers where they work, travel, shop and dine by
4STARBUCKS CORPORATION, FORM 10-K