BMW 2008 Annual Report Download - page 167
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08
challenging year for our entire industry. It will be a year of transition in which every auto-
mobile manufacturer will be put to the test.
But it should also be clear that, despite all the challenges it faces, the BMW Group is
still a company that delivers a strong operating performance.
The foundation of that
strength lies in the passion and dedication of all our employees. And so I would like to
take this opportunity to express my sincerest gratitude to all our employees for their
commitment over the past year. I know that we will continue to work extremely hard
this year and to use every means available to emerge as a winner from the crisis in our
industry. There is no denying that the crisis has filtered into people’s minds, but we
at
the BMW Group like to think differently: We will look to the future, and that will assure
our position as a leader in our industry.
Yours
Norbert Reithofer Chairman of the Board of Management