BMW 2008 Annual Report Download - page 182
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23
Topic one Future
project i – reinventing urban mobility 24
Topic two Growth
Service that spans a vehicle’s lifetime 32
Topic three Customers
Integrated safety 46
Topic four Profitability
Clean Production 56
Topic five
New products 68
Topic six
The year 80
Preface Norbert Reithofer 04
Introduction The challenge of the future 09
Contents