Qantas 2003 Annual Report Download - page 14

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page 12
2003 Qantas Annual Report
En route to Frankfurt, Germany, 50º 7‘N 8º 41‘E_11.40 PM
exceptional customer service in the air
In addition, Qantas is:
refurbishing its six Boeing 747-300s, installing Dreamtime
Business Class seats and new seats in Economy, in-seat
inflight entertainment, new interiors, enhanced cabin lighting
in Business Class and PC power in Business Class that does
not require an adaptor;
opening a new lounge at Los Angeles Airport, following
the opening of new international Qantas Club lounges in
Sydney, Melbourne, Singapore, Bangkok, and Honolulu;
introducing a Short Message Service (SMS) system from late
September 2003, offering a reply facility that will be a world
first; and
installing a unique LED mood lighting system, the first of its
kind in the skies, in First and Business Class on the Boeing
747 fleet. The system offers light schemes that harmonise
with cabin activities and time of day to increase customer
comfort and relaxation.
Looking further forward, Qantas will take delivery of 12 Airbus
A380 aircraft from 2006. These aircraft will revolutionise
international air travel and offer even greater personal space
and comfort.
AUSTRALIAN AIRLINES
A new concept in international air travel to and from Australia
was launched by Qantas in October 2002, when Australian
Airlines made its first flights between Cairns and ports in Japan.
The wholly owned, full-service international leisure carrier has
its operational base in Cairns where it services inbound markets
with flights from Fukuoka, Osaka and Nagoya in Japan and also
from Hong Kong and Singapore.
With a fleet of four all-economy Boeing 767-300 aircraft, and a
fifth to be added in November 2003, Australian Airlines employs
300 staff and made a significant contribution to Queensland
and Australian tourism during the year.
Australian Airlines was profitable until March 2003, however
it recorded a loss for the June quarter due to the impact of
the war in Iraq and SARS on international leisure travel in the
Asia-Pacific region.
In response to SARS, Australian Airlines reduced some services in
the first half of 2003. Frequency levels have now been restored
to pre-SARS levels.
In an important development, and as part of its growth strategy,
Australian Airlines commenced services from Australia to Bali and
Sabah in June 2003. These are the airline’s first services out of
the south eastern states. Connecting services for international