McDonalds 2002 Annual Report Download - page 31

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Account inquiries and
transactions
Transfer agent, registrar and
MCDirect Shares Administrator
EquiServe Trust Company, NA
McDonald’s Shareholder Services
P. O. Box 43074
Providence RI 02940-3074
www.mcdonalds.equiserve.com
1-800-Mc1-STCK
(1-800-621-7825)
from the U.S. and Canada
1-781-575-2731
call collect from outside
the U.S. and Canada
1-201-222-4489
TDD for the hearing impaired
Other inquiries
Customer-related
1-800-244-6227
Investor-related
1-630-623-7428
Stockbrokers
1-630-623-5137
Financial media
1-630-623-3678
Franchising
1-630-623-6196
Ronald McDonald
House Charities
1-630-623-7048
MCDirect Shares prospectus
and enrollment form
MCDirect Shares is our direct
stock purchase plan, through
which investors may purchase
McDonald’s common stock and
reinvest dividends.
www.mcdonalds.equiserve.com
1-800-228-9623
to obtain a copy via mail
1-630-623-0172
to obtain a copy via fax
2003 individual
investor fairs
March 29
NAIC Fair, Orlando FL
June 27–29
NAIC Compufest 2003,
Anaheim CA
Stock exchange listings
New York, Chicago, Euronext
Paris, German and Swiss
Trading symbol
MCD
Annual meeting
May 22, 2003
9:00 a.m. Central Time
The Lodge
McDonald’s Office Campus
Oak Brook IL 60523
Live webcast available on
www.investor.mcdonalds.com
Website
www.mcdonalds.com
Sign up to receive future
summary annual reports,
annual financial reports
and proxy materials via
the internet
www.econsent.com/mcd
for investors with stock certificates,
MCDirect Shares or safekeeping
accounts at EquiServe
www.icsdelivery.com
for investors with shares held
by a bank or broker
Sign up for e-notification
of investor news
www.investor.mcdonalds.com
McDonald’s 2002 annual
report on Form 10-K
www.sec.gov
www.investor.mcdonalds.com
1-630-623-7428
McDonald’s social
responsibility report
www.mcdonalds.com/
corporate/social
Home office
McDonald’s Corporation
McDonald’s Plaza
Oak Brook IL 60523
The information in this report is as of
December 31, 2002 unless otherwise
indicated.
Forward-looking statements
Certain forward-looking statements are
included in this report. They use such words
as “may,” “will,” “expect,” “believe,” “plan
and other similar terminology. These state-
ments reflect management’s current expecta-
tions regarding future events and operating
performance and speak only as of March 21,
2003. These forward-looking statements
involve a number of risks and uncertainties.
The following are some of the factors that
could cause actual results to differ materially
from those expressed in or underlying our
forward-looking statements: effectiveness of
operating initiatives; success in advertising
and promotional efforts; changes in global
and local business and economic conditions,
including their impact on consumer confi-
dence; fluctuations in currency exchange and
interest rates; food, labor and other operating
costs; political or economic instability in
local markets, including the effects of war
and terrorist activities; competition, includ-
ing pricing and marketing initiatives and
new product offerings by the Companys
competitors; consumer preferences or percep-
tions concerning the Company’s product
offerings; spending patterns and demo-
graphic trends; availability of qualified
restaurant personnel; severe weather condi-
tions; existence of positive or negative pub-
licity regarding the Company or its industry
generally; effects of legal claims; cost and de-
ployment of capital; changes in future effec-
tive tax rates; changes in governmental reg-
ulations; and changes in applicable account-
ing policies and practices. The foregoing list
of important factors is not all inclusive.
The Company undertakes no obligation
to publicly update or revise any forward-
looking statements, whether as a result of new
information, future events or otherwise.
The following trademarks used herein are
the property of McDonald’s Corporation
and its affiliates: 1-800-Mc1-STCK; Big
Mac; Big Red French Fry Box Design;
Chicken McGrill; Chicken McNuggets;
Croque McDo; Egg McMuffin; Extra
Value Meal; The Golden Arches; Golden
Arches Logo; Happy Meal; Made For You;
Mai Don Lao; McCafé; McChicken;
MCDirect Shares; McDonaldland;
McDonalandia; McDonald’s; McExpress;
McFlurry; McPatatas; McVeggie;
PlayPlace; Quarter Pounder; Ronald
McDonald; Ronald McDonald House;
Ronald McDonald House Charities; Spicy
McWings; World Children’s Day; World
Famous Fries; www.mcdonalds.com
Product names and descriptions are
country specific and may not be applic-
able worldwide. Prices and marketing
initiatives pertain only to participating
restaurants.
The Summary Annual Report is
published once a year. Reproduction of
photography and/or text in whole or in
part without permission is prohibited.
The McDonald’s photos on pages 6-27
were shot on or about the time indicated
in the copy. Although the photos were not
taken at the exact same moment, they do
represent a typical moment in time
around the world at McDonaldland.
Design: Robertz & Kobold Incorporated
Major Photography: James Schnepf
Photos pages 14, 19, 30: Avis Mandel
Photo page 28: Tom Lindfors
Printing: George Rice & Sons
Printed in the U.S.A. on recycled paper
with 10% post-consumer content
©2003 McDonald’s Corporation
McD 03-4232
INVESTOR INFORMATION AND SERVICES
32