eBay 2004 Annual Report Download - page 24

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Net Revenues Summary
Year Ended Year Ended Year Ended
December 31, Percent December 31, Percent December 31,
2002 Change 2003 Change 2004
(In thousands, except percent changes)
Net Revenues by Type:
Net transaction revenues
U.S. Marketplace ÏÏÏÏÏÏÏÏÏÏÏÏÏ $ 718,239 43% $1,024,915 31% $1,338,715
International Marketplace ÏÏÏÏÏÏ 297,485 121% 657,874 76% 1,157,472
Payments ÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏ 93,303 360% 429,453 59% 680,813
Total net transaction revenues 1,109,027 90% 2,112,242 50% 3,177,000
Advertising and other non-
transaction net revenues ÏÏÏÏÏÏÏÏ 105,073 (50)% 52,854 78% 94,309
Total net revenuesÏÏÏÏÏÏÏÏÏÏÏ $1,214,100 78% $2,165,096 51% $3,271,309
Net Revenues by Segment:
U.S. Marketplace ÏÏÏÏÏÏÏÏÏÏÏÏÏ $ 816,596 30% $1,062,834 32% $1,399,848
International Marketplace ÏÏÏÏÏÏ 302,136 120% 664,640 77% 1,173,759
Payments ÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏ 95,368 359% 437,622 59% 697,702
Total net revenuesÏÏÏÏÏÏÏÏÏÏÏ $1,214,100 78% $2,165,096 51% $3,271,309
Net Revenues by Geography:
U.S. ÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏ $ 897,701 57% $1,406,512 34% $1,889,936
InternationalÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏ 316,399 140% 758,584 82% 1,381,373
Total net revenuesÏÏÏÏÏÏÏÏÏÏÏ $1,214,100 78% $2,165,096 51% $3,271,309
Net revenues are attributed to U.S. and International geographies based upon the country in which the
seller, payment recipient, advertiser or service provider is located. Our Payments segment net revenues include
amounts earned internationally.
Year Ended December 31,
2000 2001 2002 2003 2004
(In millions)
Supplemental Operating Data:
U.S. and International Marketplace
Segments:(1)
ConÑrmed registered users(2) ÏÏÏÏÏÏÏÏÏÏÏ 22.5 42.4 61.7 94.9 135.5
Active users(3) ÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏ Ì 17.8 27.7 41.2 56.1
Number of non-stores listings(4) ÏÏÏÏÏÏÏÏ 264.7 419.1 629.7 955.0 1,339.9
Number of stores listings(4) ÏÏÏÏÏÏÏÏÏÏÏÏ Ì 4.0 8.6 16.0 72.7
Gross merchandise volume(5)ÏÏÏÏÏÏÏÏÏÏÏ $5,422 $9,319 $14,868 $23,779 $ 34,168
Payments Segment:
Total accounts(6) ÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏ Ì Ì 23.3 40.3 63.8
Active accounts(7) ÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏÏ Ì Ì 7.9 13.2 20.2
Total number of payments(8) ÏÏÏÏÏÏÏÏÏÏÏ Ì Ì 39.2 229.8 339.9
Total payment volume(9) ÏÏÏÏÏÏÏÏÏÏÏÏÏÏ Ì Ì $ 2,138 $12,226 $ 18,915
(1) Marktplaats.nl in the Netherlands and mobile.de in Germany are not included in these metrics.
(2) Cumulative total of all users who have completed the registration process on one of eBay's trading platforms.
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