Apple 2003 Annual Report Download - page 147

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1.
Fundamental Principles
Underlying the way we do business at Apple is one fundamental principle: use good judgment. To give a context for using good judgment, set
forth below are some of the basic legal and ethical parameters under which Apple operates. Apple is a publicly held company, and as such, has
a responsibility to its shareholders to pay constant attention to all legal and ethical boundaries and to comply with all applicable laws. Apple
has the same obligation to the communities in which it does business and to the customers with whom it does business.
Although no two situations are alike, Apple aims for consistency and balance when encountering any ethical issues. At the same time, Apple
understands that each employee is responsible for his or her own actions. No one will be excused for misconduct directed or requested by
someone else. Part of your job and ethical responsibility is to help enforce these ethics guidelines. You should be alert to possible violations
and report possible violations to the Human Resources Department or the Law Department. You must cooperate in any internal or external
investigations of possible violations. Reprisals, threats, retribution or retaliation against any person who has in good faith reported a violation
or a suspected violation of law, these ethics guidelines or other Apple policies, or against any person who is assisting in any investigation or
process with respect to such a violation, is prohibited.
Apple employees are expected to refer to Apple’s internal Web site for specific internal policies and procedures for implementing the general
principles set forth below.
The way Apple does business centers on six simple general standards:
Apple expects its employees, including those of its subsidiaries worldwide, and third parties with whom Apple does business, to maintain
the highest standards of business conduct.
Apple expects its employees to be totally honest and ethical in all Apple business dealings.
Apple expects its employees to avoid situations where a conflict of interest might occur or appear to occur.
Apple expects its employees to respect the confidentiality of Apple information and the information of third parties, including our
customers and our vendors.
Apple conducts its business in accordance with all applicable laws and rules, and in such a way as to attain the highest standards of
corporate citizenship, and expects the same of those with whom we do business.
Apple conducts its business so that the communities in which we operate are benefited by our presence.
Apple may take action against any employee, independent contractor, consultant, or other party whose actions violate Apple’s standards,
policies, or guidelines. Such disciplinary action may include termination of employment or other working relationship, and may subject the
person or party to civil and criminal sanctions.
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