American Express 2006 Annual Report Download - page 5
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rewards that mean
something
American Express has the highest-
spending customers of any card issuer or
payments network, and we don’t take that
for granted. To keep our cardmembers
spending with us, we offer many cards and
programs that let them earn points toward
rewards such as travel, retail, dining,
entertainment, cash back, one-of-a-kind
experiences and a shopping mall’s worth
of merchandise, from digital songs to
diamond jewelry. We make it easy to
browse options and redeem online or
by phone. And if cardmembers don’t see
precisely what they want, we can even
design a reward to their specifications.
Choice, exclusivity and personalized
service
—
these are the signatures of
American Express rewards.
Membership Rewards, now in its 16th year,
has more than 1,300 redemption partners
worldwide across a broad selection of reward
categories. It is consistently rated among the
very best in the industry.
[ 3 ]