Ford 2010 Annual Report Download - page 14

Download and view the complete annual report

Please find page 14 of the 2010 Ford annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 184

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134
  • 135
  • 136
  • 137
  • 138
  • 139
  • 140
  • 141
  • 142
  • 143
  • 144
  • 145
  • 146
  • 147
  • 148
  • 149
  • 150
  • 151
  • 152
  • 153
  • 154
  • 155
  • 156
  • 157
  • 158
  • 159
  • 160
  • 161
  • 162
  • 163
  • 164
  • 165
  • 166
  • 167
  • 168
  • 169
  • 170
  • 171
  • 172
  • 173
  • 174
  • 175
  • 176
  • 177
  • 178
  • 179
  • 180
  • 181
  • 182
  • 183
  • 184

12 Ford Motor Company | 2010 Annual Report
Smart, compelling technologies work
in harmony to help deliver vehicles
that customers want and value. Two
signature Ford technologies include
SYNC and SYNC with MyFord Touch.
SYNC, first introduced in 2007,
is Ford’s integrated communication
and entertainment system, allowing
voice-activated control. It is now
installed on more than 3 million
Ford Motor Company vehicles.
And customers buying Ford vehicles
are treating SYNC as a must-have,
purchasing the system, when
available, nearly 80 percent of
the time on 2011 models. SYNC is
standard across the Lincoln lineup.
SYNC with MyFord Touch combines
the connectivity of SYNC with
more than 10,000 first-level voice
commands, a full-color 8-inch touch
screen and two 4.2-inch LCD screens.
Together, these elements create
an interactive, rich interface that
makes vehicle functions, settings
and information easily accessible
through voice command by using
steering wheel controls or with a tap
of the touch screen. MyFord Touch
received a Popular Mechanics Editor’s
Choice award for best new product
at the 2010 International Consumer
Electronics Show.
Other SYNC-related products include
SYNC AppLink, SYNC with Traffic,
Directions and Information, SYNC 911
Assist, SYNC Destinations and SYNC
Wi-Fi Mobile Hot Spot.
SMART TECHNOLOGIES
DRIVE SMART
Ford is committed to delivering
industry-leading technology solutions
that make the driving and riding
experience easier and more enjoyable,
and at a value to the consumer. BLIS
(Blind Spot Information System) and
active park assist are among these
technologies.
SYNC APPLINK
SYNC® AppLink is a free software
program that gives SYNC users
smarter, safer voice control of
smartphone applications. Available
now for 2011 Fiesta owners, AppLink
will be available on the 2012 Mustang
and more new SYNC-equipped
vehicles as well. The first SYNC-
enabled apps are Pandora internet
radio, Stitcher news radio and
OpenBeak for Twitter. Additional
apps and smartphone integrations
are coming soon.
SYNC WI-FI
MOBILE HOT SPOT
This SYNC feature turns a vehicle into
a Wi-Fi hot spot, allowing multiple
passengers to access a signal that
is activated when a USB modem is
plugged into the Media Hub. A driver
has to allow a device to connect,
preventing unauthorized use.
MYFORD TOUCH
MyFord Touch™ is a simpler, safer and
smarter way for drivers to interface with
their car using voice commands to control
the use of audio, climate, navigation and
phone functions. The feature is available
on the 2011 Explorer and Edge, as well as
the new 2012 Focus.