Sony 2013 Annual Report Download - page 50

Sony’s business activities are only possible if the
earth, which sustains all life, is healthy. Accordingly,
the Company is committed to helping to address
environmental issues such as climate change, resource
conservation and the need for eective management
of chemical substances.
Recognizing this, Sony strives to conduct its business
in a sustainable manner and to provide environmen-
tally conscious products and services. By developing
advanced technologies and innovations in this area
and by working with various stakeholders, Sony aims
to contribute to the realization of a sustainable society.
Road to Zero: Sony’s Global Environmental Plan
Striving to achieve a zero environmental footprint
Since the early 1990s, Sony has pursued environmental
initiatives in accordance with fundamental environmental
principles and action plans. In April 2010, Sony announced
the formulation of “Road to Zero,” a new global environ-
mental plan.
By backcasting, Sony has devised Green Management
2015, a set of specific mid-term targets that the Sony
Group must meet by fiscal year 2015 if it is to achieve its
ultimate “Road to Zero” goal of reducing its environmental
footprint to zero by 2050. These targets are based on four
environmental perspectives—climate change, resource
conservation, management of chemical substances and
biodiversity—across all product life cycle stages.
To achieve these targets, Sony will leverage its com-
prehensive global environmental management system,
which integrates the Company’s corporate headquarters
with its business divisions and sites worldwide. In addi-
tion, the Group has obtained integrated certification under
ISO 14001, the international standard for environmental
management systems, and is continuously working to
improve its environmental performance.
Mid-Term Environmental Targets
Green Management 2015 environmental targets
The following chart outlines the principal targets of Green
Management 2015, which runs from fiscal year 2011
through fiscal year 2015, as well as Sony’s achievements
in each area as of the end of fiscal year 2012. Sony
continues to make positive progress toward these targets
and is currently considering further initiatives to achieve
targets on the increased use of recycled plastics in its
products and the enhancement of chemical substance
management at Sony Group sites.
Environment
Target Progress as of End of
Fiscal Year 2012
Climate Change Products and Services ● Reduce annual per-product energy consumption by Down 34%
30% from the fiscal year 2008 level
Operations ● Reduce greenhouse gas emissions from sites by Down 43%
an absolute value of 30% from the fiscal year 2000 level
Logistics ● Reduce CO2 emissions from logistics by 14% from the Down 37%
fiscal year 2008 level
Resource Products and Services ● Reduce utilization ratio of virgin oil-based plastics in Down 1.9%
Conservation products by 5% from the fiscal year 2008 level
● Reduce mass per product by 10% from the fiscal year 2008 level Down 20%
Operations ● Achieve an absolute reduction in waste from sites of 50% from the Down 69%
fiscal year 2000 level
● Increase the waste recycling rate group-wide to more than 99% 94%
● Achieve an absolute reduction in the total volume of water used of Down 56%
30% from the fiscal year 2000 level
Logistics ● Reduce waste from packaging for incoming parts by 16% from the Down 67%
fiscal year 2008 level
Chemical Operations ● Reduce amounts of designated substances, including volatile
Down 17%
Substance organic compounds (VOCs) released into water and transferred
Management as waste or into sewers by 14% from the fiscal year 2008 level
● Reduce emissions of VOCs into the atmosphere by 50% from the Down 51%
fiscal year 2000 level
For more information, such as the scope of data collection, please visit our website.
Progress on Principal Quantitative Targets of Green Management 2015
Sony has set its 2015 targets as it works toward
achieving a zero environmental footprint.
Zero
Environmental
Footprint
2015 Targets
2050
2010 2015 2020 2030 2040
48