GE 2007 Annual Report Download - page 19

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14
6
2004 2007 2010*
~25
ENVIRONMENTAL
SOLUTIONS REVENUES
(In $ billions)
*Forecast
ge 2007 annual report 17
86% of recent homebuyers
said they would choose an energy-effi cient
home over one that was not energy effi cient.
(Energy Pulse, March 2006)
GE’s energy and water monitoring dashboard, a product of the ecomagination
Homebuilder Program, provides current and historical feedback on electricity
and water consumption
theme 3
Now there’s a GE environmental
solution for even the most personal
of environments — yours.
In the next 25 years, fi ve billion people will lack access to clean
water, global energy demand will grow 50%, and CO2 emissions
will be more highly regulated. The world’s environmental
challenges present an opportunity for GE to do what it does best:
imagine and build innovative solutions that benefi t our customers,
society, and investors.
GE’s ecomagination initiative provides customers with a portfolio
of over 60 products across all of GE’s businesses to reduce
their environmental impact. The GE ecomagination Homebuilder
Program is just one such offering. As energy costs continue to
rise, developers, builders, and consumers are looking to integrate
environmental technologies into new home construction. A
home built under the GE ecomagination Homebuilder Program
is designed to save 20% annually in energy and indoor water
consumption, with 20% fewer emissions of CO2 compared to
an industry-accepted average new home. For a 2,500 square foot
home, this could save homeowners $600 to $1,500 on energy and
water bills every year. All homes will also be designed according
to Masco Contractor Services Environments for Living® Certifi ed
Green program standards to ensure greater effi ciency.