Lowe's 2002 Annual Report Download - page 9

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Please find page 9 of the 2002 Lowe's annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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Affinity clubs also allow Lowe’s to provide information to our
customers in specific areas of interest. Our Garden Club caters
to those who enjoy botany and landscaping. Our Woodworkers
Club provides updates on new and exciting products that help
those interested in woodworking as either a hobby or a
business. Finally, Team 48 Racing, with driver Jimmie Johnson,
has made a winning connection with customers and fans who
enjoy NASCAR
—
America’s fastest-growing sport. The Team
Lowe’s Racing Club grew by 175 percent in 2002 and
introduced 324,000 members to brand Lowe’s.
Much like its customers, Lowe’s never stops learning. With
a strong base of knowledge, Lowe’s anticipates needs based on
lifestyle, life-stage and customer trends emerging at home and
around the globe. It is part of a total commitment to better
understanding our customers’ needs.
We have learned from our customers that
when they walk through our doors, they expect great
products. Our commitment is to ensure we provide
more than just merchandise. Big or small,
Lowe’s believes the most essential tool for every job
is the knowledge required to complete it.
ARN