Proctor and Gamble 2005 Annual Report Download - page 8

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6
Scale
We฀create฀and฀capture฀scale฀–฀in฀purchasing,฀distribution,฀
business฀services,฀and฀more฀–฀at฀the฀company฀level.฀Global,฀
regional,฀and฀local฀business฀units฀use฀this฀scale฀to฀keep฀
operating฀costs฀low,฀to฀bring฀innovation฀to฀market฀at฀
competitive฀prices,฀and฀to฀invest฀more฀than฀competition฀in฀
R&D฀and฀marketing,฀all฀of฀which฀drives฀sustainable฀top-line฀
and฀bottom-line฀growth.฀
Being฀the฀industry฀leader฀in฀these฀four฀areas฀creates฀
opportunities฀to฀grow.฀We฀can฀attract฀more฀innovation฀
partners฀because฀they฀recognize฀that฀P&G’s฀leading฀brands฀
are฀highly฀efficient฀platforms฀for฀commercializing฀innovation.฀
We฀can฀develop฀stronger฀partnerships฀with฀industry-leading฀
customers,฀marketing฀and฀communications฀agencies,฀and฀
suppliers฀because฀we฀offer฀greater฀growth฀opportunities฀as฀
the฀global฀leader฀in฀many฀of฀our฀businesses.฀We฀can฀attract฀
and฀retain฀top฀talent,฀people฀who฀want฀diverse฀career฀
opportunities฀and฀who฀want฀to฀work฀for฀the฀industry฀leader.฀
Gillette฀Adds฀Balance฀and฀Leadership
Gillette฀will฀accelerate฀the฀shift฀of฀P&G’s฀business฀mix฀฀
toward฀faster-growing,฀higher-margin,฀more฀asset-efficient฀
businesses:฀beauty฀and฀health.฀We฀are฀bringing฀together฀
many฀of฀the฀industry’s฀most฀successful฀brands;฀with฀Gillette,฀
P&G฀will฀have฀22฀billion-dollar฀brands.฀
As฀a฀combined฀company,฀we฀will฀offer฀retailers฀a฀larger,฀
more฀profitable฀mix฀of฀brands,฀broader฀and฀deeper฀
consumer฀and฀shopper฀knowledge,฀more฀product฀and฀
marketing฀innovation,฀and฀more฀supply฀chain฀solutions฀–฀
creating฀even฀stronger฀partnerships.฀
We฀will฀provide฀Gillette฀access฀to฀P&G’s฀larger฀distribution฀
networks฀in฀major฀developing฀markets฀such฀as฀China,฀where฀
P&G฀serves฀consumers฀in฀2,000฀cities฀and฀more฀than฀11,000฀
towns฀and฀villages.฀
Finally,฀we฀will฀add฀Gillette’s฀highly฀regarded฀organization฀to฀
P&G’s฀own,฀creating฀one฀of฀the฀strongest฀global฀
organizations฀in฀any฀industry.
P&G฀and฀Gillette฀are฀stronger฀together฀than฀alone.฀We฀are฀
focused฀on฀the฀same฀strategy.฀We฀are฀leveraging฀the฀same฀
core฀strengths.฀We฀will฀have฀even฀greater฀balance฀and฀a฀
stronger฀leadership฀position.฀This฀should฀mean฀more฀
opportunities฀to฀win฀with฀more฀consumers฀and฀customers฀in฀
more฀categories฀and฀markets฀every฀day.฀
P&G฀and฀Gillette฀are฀
stronger฀together฀
than฀alone.฀We฀are฀
focused฀on฀the฀฀
same฀strategy.฀฀
We฀are฀leveraging฀the฀
same฀core฀strengths.฀
We฀will฀have฀even฀
greater฀balance฀฀
and฀a฀stronger฀
leadership฀position.
Together.