American Express 2008 Annual Report Download - page 122

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comparison of five-year total return to shareholders
american express company
120
(Cumulative value of $100 invested on December 31, 2003)
03 04 05 06 07 08
$160
$60
$40
$80
$100
$120
$140
40
60
80
100
120
140
160
year-end data* 2003 2004 2005 2006 2007 2008
American Express $100.00 $117.60 $123.78 $147.40 $127.66 $46.38
S&P 500 Index $100.00 $110.87 $116.31 $134.66 $142.05 $89.51
S&P Financial Index $100.00 $110.88 $118.08 $140.76 $114.72 $51.36
This chart compares the cumulative total shareholder return on our common shares with the total return on the S&P 500 Index and the S&P Financial Index for
the last five years. It shows the growth of a $100 investment on December 31, 2003, including the reinvestment of all dividends. On September 30, 2005, American
Express distributed to shareholders a special dividend of all its common shares of Ameriprise Financial, Inc. This distribution is accounted for in the chart as though
it were paid in cash and reinvested in the Company’s common shares. *Source: Bloomberg (returns compounded monthly)