Lowe's 2010 Annual Report Download - page 13

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LOWE’S 2010 ANNUAL REPORT 9
IT’S POSSIBLE TO…
SUPPORT A HOMEOWNER
WITH A COMMUNITY OF
EXPERTISE
We know that our customers’ time is precious. This is why we
continue to identify more ways to assist them both inside and
outside the store. In 2010, our store employees began using
a business community portal that puts them in touch with fellow
employees throughout our chain. Through this portal they are
able to communicate with one another and offer solutions to
the questions they encounter every day.
In early 2011, we launched a tool for all product categories on
Lowes.com that gives customers the ability to ask product-
specific questions and receive answers from a variety of sources,
including the Lowes.com community, Lowe’s employees or
product vendors.
With these systems, our employees can provide more
in-depth advice in the store or wherever the customer
needs, allowing customers to more easily complete their
home improvement projects.
We know that customers expect simplicity and want the
shopping experience to be as seamless as possible. This is
why we are focused on providing the support customers want
in the format that is most convenient for them.
PHOTO: millennial couple painting
room after consulting with Lowe’s paint
specialist in photoa bove