Microsoft 2003 Annual Report Download - page 15

MSFT 2003 FORM 10-K
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Part I, Item 1
strategy, enterprise sales learning and readiness, enterprise solution selling, enterprise partner sales strategy, and enterprise field communications. This group is
also responsible for technical selling, field competitive strategy, and all competitive sales engagements.
Information Worker
Information Worker segment is responsible for developing and delivering technologies that focus on improving productivity for information workers in corporations.
It consists of the new Microsoft Office System of programs, servers, services, and solutions. Microsoft Office System is the successor of Microsoft Office XP and is
expected to be released to market in the first half of fiscal 2004. The Microsoft Office System includes the Microsoft Office 2003 Editions, which include (depending
on the edition): Microsoft Office Outlook 2003, Microsoft Office Excel 2003, Microsoft Office PowerPoint 2003, Microsoft Office Word 2003, and Microsoft Office
Access 2003. Other products in the Microsoft Office System include Microsoft Office Visio 2003, Microsoft Office Project 2003, Microsoft Office Project Server
2003, Microsoft Office InfoPath 2003, Microsoft Office OneNote 2003, Microsoft Office Publisher 2003, Microsoft Office FrontPage 2003, and Microsoft Office
SharePoint Portal Server 2003. Microsoft Office has evolved from a suite of personal productivity products to a more comprehensive and integrated system of
products for information work designed to increase personal, team, and organization productivity. The Microsoft Office System features integration with Microsoft
intranet collaboration technologies, Information Rights Management, and support for industry standard XML. The Information Worker segment also includes
Microsoft Office Live Meeting, resulting from our acquisition of PlaceWare, Inc., Microsoft Office Live Communications Server 2003, and an allocation for CALs.
The segment also includes professional product support.
The segment includes the Small and Mid-Market Solutions & Partners (SMS&P) organization, which is responsible for sales, partner management, partner
programs, and customer segment marketing for the small and mid-market businesses. In fiscal year 2004, SMS&P group will integrate the sales and marketing
assets of the Microsoft Business Solutions segment with the existing Worldwide Small and Medium Business groups. We believe this combined effort will lead to
expanded opportunity for Microsoft and our customers and partners by making available the complete range of Microsoft products and services to small and mid-
market businesses, creating increased growth opportunities for the independent software vendor (ISV) community.
Microsoft Business Solutions
Microsoft Business Solutions segment includes the businesses of Great Plains, Microsoft bCentral, and Navision. Microsoft Business Solutions develops and
markets a wide range of business applications designed to help small and mid-market businesses become more connected with customers, employees, partners,
and suppliers. Microsoft Business Solutions applications provide end-to-end automation for financial reporting, distribution, project accounting, electronic
commerce, human resources and payroll, manufacturing, supply chain management, business intelligence, sales and marketing management, and customer
service and support. Microsoft Business Solutions products are designed to meet the broad spectrum of business application needs of small to mid-market
businesses, a group that generally consist of businesses with $1 million to $800 million in annual revenue. The business solutions are fully and seamlessly
integrated across the application areas of enterprise resource management (ERM), customer relationship management (CRM), supply chain management (SCM)
and business intelligence. These business solutions are sold, implemented, and supported through a partner network consisting of more than 4,500 value added
resellers, systems integrators, consultants, ISVs, accounting firms (national, regional, and local), application service providers (ASPs), and eBuilders. Microsoft
Business Solutions partners provide strong distribution, marketing, training, and support in the business application customer segment.
MSN
MSN segment includes MSN Subscriptions and MSN Network services. MSN Subscription services include MSN Internet access and premium services such as
MSN Extra Storage, MSN Bill Pay, MSN Radio Plus and MSN Mobile, which are offered to consumers regardless of their Internet Service Provider. The MSN
Network delivers online communication services such as email and online instant messaging through its MSN Hotmail and MSN Messenger products. It also
delivers popular information services, such as MSN Search and content from top partners like MSNBC, ESPN, Expedia, and Access Hollywood.
The segment is responsible for building and operating the MSN Network and for delivering MSN Subscription services. Revenue is principally generated from
subscribers to MSN’s Internet access and premium services and from advertisers on the MSN Network. MSN delivers its services direct via its MSN Network and
through partnerships with network operators such as Verizon, Qwest, Charter Communications, and Bell Canada.
Mobile and Embedded Devices
Mobile and Embedded Devices segment consists of Windows Mobile software, Windows Embedded device operating systems, MapPoint, and Windows
Automotive. Windows Mobile software powers Pocket PC, Pocket PC Phone Edition, and Smartphone products. Windows Embedded, including Windows
CE.NET, Windows XP Embedded and Windows NT Embedded, is a family of operating system software used in non-PC computing devices. Windows Embedded
software is used widely in advanced consumer electronics devices including digital televisions, IP-based set top boxes, network gateways, and portable media
players, as well as in enterprise devices including industrial controllers, retail point of sale systems, and voice-over-IP phones. The MapPoint family of location-
enabled products and services includes the MapPoint Web Service, a hosted programmable XML web service that allows developers to integrate location
intelligence in applications, business processes and web sites, and business and consumer oriented mapping CD-ROM products. Windows Automotive is an
automotive grade software platform that provides developers with the building blocks to quickly and reliably create a broad range of advanced telematics solutions.
Mobile and Embedded Devices segment develops and markets the product lines described above. Further, the segment manages relationships with device
manufacturers and with network service providers, including telecommunications, cable and wireless companies and host and network equipment providers.