Microsoft 2003 Annual Report Download - page 3

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Using technology to deliver strategic advantage
Large businesses have significant needs when it comes to information. Making
information actionable is central to a company’s performance. The ability to collaborate
and share ideas, to make better-informed decisions, and to connect with customers
relies on effectively managing information. At the same time, reducing costs remains a
long-term priority. For these reasons, the importance
of information technology as a strategic asset has never been greater. Microsoft®
software is helping to create improvements in efficiency and productivity that companies
need to stay competitive. We’re creating high-impact solutions that integrate across the
organization, using technology to give our customers an essential business advantage.
Continuing to innovate the personal computing experience
Dynamic operating systems are vital to personal computing, especially as the needs of customers continue to evolve.
An increasingly mobile workforce is looking for better ways to stay connected. And users want to interact with computers more intuitively so
they can manage information more easily. To meet these changing needs, the Windows® platform is delivering innovative personal
computing experiences. Windows XP provides dramatic increases in reliability and ease of use, enabling people to do amazing things at
home, at work, and everywhere in between. Our operating system for the Tablet PC offers all
the power of the desktop in an ultimately flexible and portable device. And Windows Mobile™ gives individuals the freedom to connect
anytime and anywhere through a new generation of Pocket PCs and Smartphones. Together with the partners and
developers who help bring the Windows platform to life, Microsoft is creating powerful and familiar software that meets the
needs of customers now and in the future.
Helping businesses do more with less
With the flexibility to handle a diverse set of server roles depending on the needs of the customer, the recently launched Windows
Server™ 2003 helps organizations do more with less. Microsoft Exchange Server remains the standard for enabling employees to
communicate and collaborate easily and effectively. Microsoft SQL Server™ continues to be a benchmark for performance in enterprise
data management while offering customers the lowest implementation and maintenance costs in
the industry. And Visual Studio® .NET offers a complete set of tools for developing enterprise solutions, letting businesses customize
their unique business processes. At a time when companies are putting greater demands on smaller IT budgets, Windows Server
System products provide customers with highly productive and cost-effective infrastructure that connects
the people, information, processes, and devices that move every organization forward.