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Starbucks Corporation 2014 Form 10-K 9
Howard Schultz is the founder of Starbucks Corporation and serves as the chairman, president and chief executive officer. Mr.
Schultz has served as chairman of the board of directors since Starbucks inception in 1985, and in January 2008, he reassumed
the role of president and chief executive officer. From June 2000 to February 2005, Mr. Schultz also held the title of chief
global strategist. From November 1985 to June 2000, he served as chairman of the board and chief executive officer. From
November 1985 to June 1994, Mr. Schultz also served as president. From January 1986 to July 1987, Mr. Schultz was the
chairman of the board, chief executive officer and president of Il Giornale Coffee Company, a predecessor to the Company.
From September 1982 to December 1985, Mr. Schultz was the director of retail operations and marketing for Starbucks Coffee
Company, a predecessor to the Company.
Troy Alstead joined Starbucks in 1992 and has served as chief operating officer since February 2014. Mr. Alstead is responsible
for overseeing Starbucks day-to-day operations, including aligning and prioritizing Company investments and operations
across the global business units. He also has oversight responsibility for Starbucks Global Technology, Global Supply Chain,
and Global Finance organizations. From September 2013 to February 2014, he served as chief financial officer and group
president, Global Business Services. Mr. Alstead previously served as chief financial officer and chief administrative officer
from November 2008 to September 2013, as chief operating officer, Starbucks Greater China from April 2008 to October 2008,
senior vice president, Global Finance and Business Operations from August 2007 to April 2008, and senior vice president,
Corporate Finance from September 2004 to August 2007. Mr. Alstead served in a number of other senior positions with
Starbucks prior to 2004.
Cliff Burrows joined Starbucks in April 2001 and has served as group president, US, Americas and Teavana since February
2014. From May 2013 to February 2014, he served as group president, Americas and US, EMEA (Europe, Middle East and
Africa) and Teavana. Mr. Burrows served as president, Starbucks Coffee Americas and US from October 2011 to May 2013 and
as president, Starbucks Coffee US from March 2008 to October 2011. He served as president, Europe, Middle East and Africa
(EMEA) from April 2006 to March 2008. He served as vice president and managing director, UK prior to April 2006. Prior to
joining Starbucks, Mr. Burrows served in various management positions with Habitat Designs Limited, a furniture and
housewares retailer.
John Culver joined Starbucks in August 2002 and has served as group president, China, Asia Pacific, Channel Development
and Emerging Brands since May 2013. Mr. Culver served as president, Starbucks Coffee China and Asia Pacific from October
2011 to May 2013. From December 2009 to October 2011, he served as president, Starbucks Coffee International. Mr. Culver
served as executive vice president; president, Global Consumer Products, Foodservice and Seattle’s Best Coffee from February
2009 to September 2009, and then as president, Global Consumer Products and Foodservice from October 2009 to November
2009. He previously served as senior vice president; president, Starbucks Coffee Asia Pacific from January 2007 to February
2009, and vice president; general manager, Foodservice from August 2002 to January 2007.
Scott Maw joined Starbucks in August 2011 and has served as executive vice president, chief financial officer since February
2014. From October 2012 to February 2014, he served as senior vice president, Corporate Finance and as corporate controller
from August 2011 to October 2012. Prior to joining Starbucks, Mr. Maw served as chief financial officer of SeaBright
Insurance Company from February 2010 to August 2011. From October 2008 to February 2010 Mr. Maw served as chief
financial officer of the Consumer Banking division of JPMorgan Chase & Co., having held a similar position at Washington
Mutual Bank prior to its acquisition by Chase. From 1994 to 2003, he served in various finance leadership positions at General
Electric Company.
Lucy Lee Helm joined Starbucks in September 1999 and has served as executive vice president, general counsel and secretary
since May 2012. She served as senior vice president and deputy general counsel from October 2007 to April 2012 and served as
interim general counsel and secretary from April 2012 to May 2012. Ms. Helm previously served as vice president, assistant
general counsel from June 2002 to September 2007 and as director, corporate counsel from September 1999 to May 2002.
During her tenure at Starbucks, Ms. Helm has led various teams of the Starbucks legal department, including the Litigation and
Brand protection team, the Global Business (Commercial) team and the Litigation and Employment team. Prior to joining
Starbucks, Ms. Helm was a principal at the Seattle law firm of Riddell Williams P.S. from 1990 to 1999, where she was a trial
lawyer specializing in commercial, insurance coverage and environmental litigation.
Global Responsibility
We are committed to being a deeply responsible company in the communities where we do business. Our focus is on ethically
sourcing high-quality coffee, reducing our environmental impacts and contributing positively to communities around the world.
Starbucks Global Responsibility strategy and commitments are integral to our overall business strategy. As a result, we believe
we deliver benefits to our stakeholders, including employees, business partners, customers, suppliers, shareholders, community
members and others. For an overview of Starbucks Global Responsibility strategy and commitments, please visit
www.starbucks.com/responsibility.