GE 2006 Annual Report Download - page 37

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NBC Universal
NBC News has a heritage for innovation that spans decades.
Given today’s complex environment, with news content available
through an increasing number of media sources, NBC News is
meeting this challenge by taking its senior talent through team
training to strengthen growth strategies moving forward.
The results? A strategy that places the “Today” show 17 points
ahead of its competitors, an 8% increase in viewership for MSNBC
(the only cable news network to post gains in 2006), and the most
honored newscast with “Nightly News” winning major awards
in 2006 including a Peabody, Edward R. Murrow, and DuPont,
as well as two Emmys.
pictured left to right
Phil Griffin, David Gregory, Lyne Pitts, Brian Williams, Al Roker,
Steve Capus, Alex Wallace, Robert Dembo, Ann Curry
ge 2006 annual report 35