Starbucks 2015 Annual Report Download - page 90

Information by geographic area (in millions):
Fiscal Year Ended Sep 27, 2015 Sep 28, 2014 Sep 29, 2013
Net revenues:
United States $ 14,123.7 $ 12,590.6 $ 11,389.6
Other countries 5,039.0 3,857.2 3,477.2
Total $ 19,162.7 $ 16,447.8 $ 14,866.8
Long-lived assets:
United States $ 5,468.1 $ 5,135.8 $ 4,641.3
Other countries 2,625.3 1,448.4 1,404.0
Total $ 8,093.4 $ 6,584.2 $ 6,045.3
No customer accounts for 10% or more of our revenues. Revenues are shown based on the geographic location of our
customers. Revenues from countries other than the U.S. consist primarily of revenues from Japan, Canada, China and the U.K.,
which together account for approximately 76% of net revenues from other countries for fiscal 2015.
Management evaluates the performance of its operating segments based on net revenues and operating income. The accounting
policies of the operating segments are the same as those described in Note 1, Summary of Significant Accounting Policies.
Operating income represents earnings before other income and expenses and income taxes. Management does not evaluate the
performance of its operating segments using asset measures. The identifiable assets by segment disclosed in this note are those
assets specifically identifiable within each segment and include cash and cash equivalents, net property, plant and equipment,
equity and cost investments, goodwill, and other intangible assets. Assets not identified by reportable operating segment below
are corporate assets and are primarily comprised of cash and cash equivalents available for general corporate purposes,
investments, assets of the corporate headquarters and roasting facilities, and inventory.
The table below presents financial information for our reportable operating segments and All Other Segments for the years
ended September 27, 2015, September 28, 2014, and September 29, 2013.
(in millions)Americas
China /
Asia Pacific EMEA
Channel
Development
All Other
Segments
Segment
Total
Fiscal 2015
Total net revenues $ 13,293.4 $ 2,395.9 $ 1,216.7 $ 1,730.9 $ 525.8 $ 19,162.7
Depreciation and amortization expenses 522.3 150.7 52.0 2.7 16.3 744.0
Income from equity investees — 119.6 3.1 127.2 — 249.9
Operating income/(loss) 3,223.3 500.5 168.2 653.9 (24.8) 4,521.1
Total assets 2,726.7 2,230.5 749.1 87.3 1,785.3 7,578.9
Fiscal 2014
Total net revenues $ 11,980.5 $ 1,129.6 $ 1,294.8 $ 1,546.0 $ 496.9 $ 16,447.8
Depreciation and amortization expenses 469.5 46.1 59.4 1.8 15.2 592.0
Income from equity investees — 164.0 3.7 100.6 — 268.3
Operating income/(loss) 2,809.0 372.5 119.2 557.2 (26.8) 3,831.1
Total assets 2,521.4 939.8 663.0 84.6 825.2 5,034.0
Fiscal 2013
Total net revenues $ 11,000.8 $ 917.0 $ 1,160.0 $ 1,398.9 $ 390.1 $ 14,866.8
Depreciation and amortization expenses 429.3 33.8 55.5 1.1 11.7 531.4
Income from equity investees 2.4 152.0 0.4 96.6 — 251.4
Operating income/(loss) 2,365.2 321.2 64.2 415.5 (34.5) 3,131.6
Total assets 2,323.4 805.0 510.6 89.2 821.1 4,549.3
86 Starbucks Corporation 2015 Form 10-K