Symantec 2010 Annual Report Download - page 5

Technologies to protect information through data encryption. By integrating PGP’s key manage-
ment platform into Symantec’s enterprise security management console, customers will be able to
more seamlessly protect and manage access to information. Our recent acquisition of VeriSign’s
security business allows us to enter the user and business authentication market and expand
identity security to both consumers and the enterprise. By bringing together Symantec, the leader
in online security with VeriSign, the leader in online trust, we can leverage our combined
worldwide distribution network and footprint on more than 1 billion systems to deliver a safe,
secure and hassle-free connected experience.
Whenever you are connected to the Internet, whether at home or at work, we want you to
be able to trust that your information is available and secure. Symantec will be the company that
will make that happen; we will be your single source of trust.
FISCAL 2011 PRIORITIES
In order get one step closer to achieving our vision, I have established four priorities for the
team in fiscal 2011. These focus areas build upon the progress we made in fiscal 2010 and will
drive long-term growth for Symantec.
Extend our success in consumer security to protect critical information on devices beyond
PCs. The world is evolving beyond the PC and, in turn, we are extending our reach to new devices
and applications. Our goal is to be the vendor of choice in securing the growing number of non-PC
devices connected to the Internet, which are estimated to total 20 billion by 2014. To start, we are
launching several new offerings such as Norton Smartphone Security to protect and manage
mobile phones, and Norton Connect to access online backup information from mobile phones.
These new products and services will allow us to build relationships with new partners — from wi-
fi hot spot providers to TV manufacturers. We plan to introduce enhanced identity protection
through the integration of VeriSign’s Identity Protection authentication service into our Norton
products. We are pleased with the PC Tools acquisition which delivers products designed specifi-
cally for the value-minded customer. Our PC Tools brand grew installations by 26% and expanded
into 15 new countries last year. We will carry this momentum into fiscal 2011 and extend our
reach into the emerging and price-sensitive segments of the market.
Drive new license sales. The new offerings that we develop or acquire create opportunities
to sell more into our expanding customer base. For example, we will cross-sell our server security
products into VeriSign’s traditional customer base. We plan to combine VeriSign’s identity security
services with our Data Loss Prevention technology to only allow authorized users access to specific
information. In addition, we will utilize our sales force to expand VeriSign’s user authentication
business, as well as, sell our newly acquired encryption products. Tightly integrating security and
storage technology capabilities makes it easier to sell multiple products into our customer base
and enhances our ability to drive new license sales. Furthermore, we are expanding the ways in
which we deliver our products to customers by offering both appliances and hosted services —
both high growth markets.
Help customers adopt SaaS solutions in their environments. As the market increasingly
adopts SaaS solutions, we have the opportunity to expand our Symantec Hosted Services business.
By expanding delivery of Symantec’s market-leading software portfolio through our SaaS platform,
we will extend our customer reach. During fiscal year 2011, we expect to deliver additional hosted
services in data loss prevention and backup. We are making it easy for customers to adopt and
manage more of our hosted services by building a single platform for our solutions. We will
continue to leverage our sales force and partner network to drive double-digit growth in this
important market.
Standardize and automate more of our processes to simplify and improve the way custom-
ers and partners interact with us. In order to keep improving customer and partner loyalty, we
will continue to make it easier to do business with Symantec. We will offer enhanced web-based,
self-service options for customers and partners that deliver a more tailored and streamlined
experience. New processes, simplified pricing, and incentive programs will make it easier for
partners to sell our solutions. In addition, we plan to automate and standardize more back-office
functions in order to improve operational efficiencies.
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