Toyota 2014 Annual Report Download - page 32

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ANNUAL REPORT 2014
President’s MessagePresident’s Message
Overview of
Four Business Units
Overview of
Four Business Units
Special FeatureSpecial Feature
Review of OperationsReview of Operations
Consolidated Performance
Highlights
Consolidated Performance
Highlights
Management and
Corporate Information
Management and
Corporate Information
Investor InformationInvestor Information
Financial SectionFinancial Section
Page 32
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ContentsSearchPrint
Biotechnology and Afforestation
Toyota is working diligently to help create a resource
recycling society through its biotechnology and affor-
estation activities.
In Australia, the Group is actively involved in affor-
estation, while in Japan activities include environmen-
tal greening, horticultural, and agricultural biomass
operations.
Moreover, the Group has launched Housaku Keikaku,
an agricultural IT management tool for commercial rice
growers, as a part of its efforts to support agriculture.
By providing this tool, Toyota strives to enhance the
competitiveness of agriculture in Japan.
Housing
Toyota entered the housing business in 1975. As a
part of its endeavors in this field, the Toyota Group
provides housing under the brand name Toyota Home.
Toyota Home brings together the strengths of the
Toyota Group’s intellectual capital and its technological
capabilities. Housing products include “Eco Mirai
Homes,” which offer comfortable, economical, and
environmentally friendly living, and smart houses that
focus on safety, security, sound health, and comfort.
The Company’s “SINCE feelas” lineup of smart houses
received the 2013 Good Design Award in recognition
of its outstanding design.
The Toyota Group engages in a wide range of activi-
ties in this field encompassing sales of condominiums,
rental housing, and homes for the elderly as well as
renovation services.
Note: Effective October 1, 2010, all housing operation produc-
tion and technical development functions were transferred
from Toyota Motor Corporation to Toyota Housing
Corporation.
Information Technology and
Telecommunications
Toyota dealers also serve as sales points for mobile
phones and point-to-point telecommunications
services provided by KDDI Corporation at more than
7,000 sales outlets (vehicle dealers, parts dealers,
rental offices, and L&F offices) throughout Japan.
Toyota is has also been engaged in the promotion of
functions and services that link cars and mobile phones,
such as hands-free telephones and G-BOOK services,
and in 2014 newly launched the T-Connect service.
Toyota’s information technology and telecommuni-
cations business will come to play an even more
important role as we develop smart grids that link
people, cars and homes.
Marine
Drawing on the advanced engine, electronic control,
and other technologies developed through its auto-
motive operations, the Toyota Group is engaged in
the development, manufacture, and sale of high-
performance, high-quality pleasure boats. Every
effort is being made to contribute to the development
of an affluent society in the marine field by providing
safe, comfortable, and environment-friendly products.
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Automotive Operations Financial Services Operations Non-Automotive Business Operations [2 of 3]
Hands-free
conversation What time
will you get here?
Maybe
around 5.