Sony 2002 Annual Report Download - page 6

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4
Sony Corporation Annual Report 2002
In addition to augmenting the competitiveness of each core sector, we will advance the
formulation of a new business model for the broadband era. In order to build a close cooperative
relationship between the Electronics, Game and Content sectors, and to create a platform for this
cooperation to expand, in April 2002, we established the Network Application and Content
Service Sector (NACS). NACS is designed to act as a catalyst between the technology-centered
hardware side of our business and the content side of our business, while deploying its own
service business over the network.
In order to realize an attractive and at the same time open broadband environment in a rapid
manner, we will continue to pursue soft alliances with willing companies that share our vision.
Sony is a unique company operating a variety of businesses within the Group. By capitalizing
on this business structure and by having businesses cooperate with each other, we aim to become
the leading Media and Technology Company in the broadband era.
April 25, 2002
Nobuyuki Idei Kunitake Ando
Chairman and Chief Executive Officer President and Chief Operating Officer
For more information regarding Sony’s strategy in the broadband network era, see Message from Top Management, beginning
on the next page. Thanks to the Internet, we are also now able to convey our message directly to all shareholders and investors
around the world. Simply by accessing the URL below, you can listen to the message over the web.
URL: http://www.sony.co.jp/en/SonyInfo/IR/corp/mm/