Target 2006 Annual Report Download - page 9

Download and view the complete annual report

Please find page 9 of the 2006 Target annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 76

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76

Reinforcing Our Brand
The Target brand is more than the Bullseye and the color red
—it’s a symbol of our longstanding commitment to deliver trend
leadership, quality merchandise, great service and compelling
value to our guests and to give back to the communities we
serve. We are dedicated to preserving our brand and the trust
we have earned — and continue to seek new and innovative
opportunities to delight our guests by delivering the unexpected.
Innovative Marketing
Our bold advertising and distinctive marketing efforts reinforce
our “Expect More. Pay Less.” brand philosophy and strengthen
Target’s iconic image and reputation. We strive to be innovative
in our communications, to create excitement and to be fresh,
fun and trend right in all we do.
Our weekly circular is the foundation of our differentiated
advertising strategy, and it communicates our balanced message
of design and value to our guests. Each week, it is distributed
to more than 50 million households, driving increased traffic to
“When it comes to giving
time, talent and cash,
this stylish retailer hits the
bull’s-eye. … In an era
when corporate giving can
be reduced to an exercise
in PR, Target’s devotion
to donation stands out.”
—Newsweek, July 10, 2006
EXPECT MORE. PAY LESS.
Community
As a good corporate citizen, Target works to strengthen
families and communities through significant financial
support and team member volunteerism. We focus
our contributions on programs that inspire education
and learning, improve overall safety and well-being,
and increase accessibility to art and design.