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64 Management’s discussion and analysis
Segment information analysis
Sectors
Industry
In scal 2008, Sector prot at Industry increased to €3.861 billion, 10% higher than €3.521 billion in scal 2007.
The Sector’s largest Divisions – Drive Technologies, Industry Automation, Industry Solutions and Building Tech-
nologies – all achieved prot increases, pushing up prot margin for the Sector as a whole. Industry delivered
these results despite lower prot at OSRAM and a substantial loss at Mobility year-over-year, as both Divisions
pursued structural initiatives. Mobility incurred further charges relating to major projects.
Orders at Industry rose to €42.795 billion, a 9% increase compared to €39.095 billion a year earlier, and revenue
increased 6% year-over-year, to €38.085 billion. The Drive Technologies, Industry Automation and Industry
Solutions Divisions were the major contributors to revenue and order growth on a scal-year basis. Neverthe-
less, the book-to-bill ratios for these Divisions declined quarter by quarter through the scal year as macroeco-
nomic conditions worsened. As a result, Industry’s book-to-bill ratio in the nal quarter of scal 2008 came in
slightly below one. Orders for the full year included Siemens’ largest-ever rolling stock order, at Mobility, and
strong growth in the Asia/Australia/ Middle East region.
Sector
Year ended
September 30, % Change therein
(€ in millions) 2008 2007 Actual Adjusted* Currency Portfolio
Prot 3,861 3,521 10%
Prot margin 10.1% 9.8%
New orders 42,795 39,095 9% 11% (4)% 2%
Total revenue 38,085 36,059 6% 8% (4)% 2%
External revenue 36,908 34,976 6%
Therein:
Europe, C.I.S.**, Africa 20,808 19,703 6%
Therein Germany 7,513 7,196 4%
Americas 8,817 8,947 (1)%
Asia, Australia, Middle East 7,283 6,326 15%
* Excluding currency translation and portfolio effects. ** Commonwealth of Independent States.
Divisions New Orders
Year ended
September 30, % Change therein
(€ in millions) 2008 2007 Actual Adjusted* Currency Portfolio
Industry Automation 8,945 7,846 14% 11% (3)% 6%
Drive Technologies 9,846 8,883 11% 14% (3)% 0%
Building Technologies 6,333 6,351 0% 3% (4)% 1%
OSRAM 4,624 4,690 (1)% 4% (5)% 0%
Industry Solutions 8,415 7,704 9% 12% (4)% 1%
Mobility 7,842 6,475 21% 25% (4)% 0%
* Excluding currency translation and portfolio effects.