Sony 2004 Annual Report Download - page 42

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Home Electronics
Financial Services
Convergence A Key to Sony’s
With a strong foundation in semiconductor technologies,
and with the convergence of home and mobile electronics,
Sony is continuing to produce the most fascinating consumer
brand goods in the world
Sony is implementing a growth strategy for its electronics business by
refining the definition of home and mobile electronics. Semiconductors
and other key components, which support the development of new
products, are vital both for differentiating Sony’s products from those
of its competitors and sustaining growth. Through the continued
evolution of these key components and their utilization in the develop-
ment of attractive new products, Sony aims to maintain its allure as
the world’s most fascinating consumer brand.
40
Mobile Electronics