Siemens 2011 Annual Report Download - page 96

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20 Siemens – A pioneer of our time 50 Get closer to our customers 46 Focus on innovation-driven growth markets

Cross-business initiatives
Ensuring a continuous transfer of knowledge and expe-
rience on all topics that affect Siemens as a whole en-
ables us to fully leverage the potential of our integrated
technology company. Our service business is a prime
example here. Segments in which we’re now expanding
our service business are profiting from the outstanding
service culture already in place at other organizational
units. For more information about how we’re driving our
service business, see pages 52 - 53.
Employees and management culture
Our global workforce comprises highly qualified profes-
sionals, a management team with international experi-
ence, and very promising and talented individuals who
have numerous opportunities for development and ad-
vancement within our organization. Our Siemens-wide
training and education programs – such as our cross-
Sector management seminars – exemplify the ways in
which we’re creating and cultivating synergies across
organizational units. In addition, our Siemens Leader-
ship Framework helps us match our employees’ poten-
tial to the requirements of job openings – across coun-
tries, Sectors and Divisions. For further information,
please see “Encourage lifelong learning and develop-
ment” on pages 57 - 58.
Our organization as a reflection
of current market opportunities
To systematically tap business potential on both new
and traditional markets, weve organized our activities
as of October 1, 2011 into four Sectors: Energy, Health-
care, Industry, and Infrastructure & Cities.
Siemens Energy
Our Energy Sector is a world-leading supplier of a wide
array of products, solutions and services in the field
of energy technology. In the drive to create a sustain-
able energy system, electrical power will play a key role
in the more efficient use of fossil resources and renew-
able energies. As electricity consumption grows, so
does the system’s complexity. The energy chain is rap-
idly becoming a power matrix. Our innovative and effi-
cient products are enabling customers to succeed in an
increasingly complex technological and economic envi-
ronment – particularly in the areas of power generation,
power transmission and oil and gas production. We’re
the world’s only manufacturer with knowhow, products
and key components for the entire power matrix.
Our Energy Sectors innovative products maximize effi-
ciency and flexibility and will be a major factor in shap-
ing the new age of electricity. Fossil fuels will continue
to play a dominant role in the future energy mix, which
is why we’re working hard to refine these technologies,
paving the way for their continued, long-term use.
At the same time, we’re further boosting the cost-effec-
tiveness of renewables in order to ensure that they
attain equal economic importance in the energy mix.
Power grids, too, will be vitally important in the new age
of electricity. The biggest challenge here will be to better