Siemens 2014 Annual Report Download - page 224

108 A. To our Shareholders 131 B. Corporate Governance 171 C. Combined Management Report
172 C. Business and economic environment
187 C. Financial performance system
193 C. Results of operations
205 C. Financial position
210 C. Net assets position
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C.. Corporate citizenship
Siemens is committed to providing long-term benefits to the
societies in which we operate, through corporate citizenship
activities. These activities can take a variety of forms ranging
from philanthropic disaster relief to more strategic shared
value or inclusive business approaches like our mobile clinics
in India.
The responsibility for choosing and carrying out charitable
activities lies with the local units in each country. This ensures
that we provide support where it is needed most. In doing so,
we apply high management standards and strategically focus
our corporate citizenship activities in areas where our company
competencies, resources and employee volunteering can make
a meaningful difference:
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Education and Science: Our goal is to maintain a continu -
ous dialogue with young people and to identify and foster
talent from an early age on. We support educational and re-
search activities particularly in natural sciences, engineering
and healthcare.
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Social: Projects in this area aim to bring about a systematic
and lasting improvement in people’s living conditions. In
addition, we provide urgent humanitarian relief, including
financial and technical assistance after natural disasters.
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Environment: We want to make an effective contribution
towards protecting the environment, particularly through
our core competencies, and raise environmental awareness
among younger generations.
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Arts and Culture: We support Arts and Culture because a
society’s cultural heritage is a key aspect of its identity.