Sony 2003 Annual Report Download - page 34

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Expansion of the PlayStation Business Worldwide
As of May 2003, Sony Computer Entertainment (SCE) had brought its PlayStation (PS) and
PlayStation 2 (PS2) businesses to more than 100 countries and regions around the world. Since its
launch in March 2000, PS2 hardware has spread around the world at a rapid pace. Total production
shipments of PS2 were 22.52 million units during the year under review, lifting cumulative
production shipments to more than 51 million units as of March 2003. The PS one game console,
which debuted in 2000 and is a compact version of the original PlayStation, also continues to be
successful, mainly outside of Japan. During the year under review, 6.78 million units were produced
and shipped, raising cumulative production shipments of PS/PS one game consoles to more than 96
million units as of March 2003.
PS2 and PS software titles also posted solid sales in Japan and other countries with continuous
release of a wide range of attractive new software titles by numerous game software developers and
publishers around the world. The result was an increase in cumulative global production shipments of
PS2 and PS game software to 1,267 million units as of March 31, 2003.
Spurred by this increased penetration throughout the world, captivating software titles continue to
be introduced to the market by game software developers around the world. The number of hit titles
is also increasing, and this has created a positive cycle in which the attractiveness of software titles
prompts further penetration of hardware.
http://global.scei.co.jp/
Game
Sony Corporation Annual Report 200332
PlayStation 2 BB Pack went on sale in Japan in June 2003