Yahoo 2005 Annual Report Download - page 18

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12
Yahoo! Mobile focuses on expanding the reach of Yahoo!’s leading services and content beyond the
desktop to give users an integrated Internet experience from their personal computer (“PC”) to their
mobile device. Through relationships with leading mobile operators and device manufacturers around the
world, including Nokia Corporation and Motorola, Inc., we offer a number of ways for users to connect
their mobile devices to their Yahoo! content and community. Users can access Yahoo!’s Mobile Internet
portal from their data-enabled phone to use a range of their Yahoo! services including Yahoo! Messenger,
Yahoo! Mail and Yahoo! Finance. In addition, users can choose to buy a range of mobile services from
Yahoo! including premium Yahoo! services and other mobile content such as downloadable Yahoo!
Photos for Mobile applications, ringtones and mobile games. In 2005, we launched a number of new
services including a downloadable Yahoo! Mail for Mobile application, enhancements to Yahoo! Search
on Mobile and text messaging search. We generate revenue through a combination of premium
subscriptions for Yahoo! services, fees from carriers for services that drive data usage and revenue share
arrangements on distribution of premium mobile content.
Yahoo! Go is a new suite of existing and planned innovative applications designed to let users access the
information and content they want across various devices including their PC, mobile device and PC-
connected television. Yahoo! Go will integrate Yahoo!’s products and services, including community,
information and content services from across the Internet, onto the user’s PC, mobile device and PC-
connected television. Yahoo! Go Desktop services will make it easy for users to keep up-to-date on and
interact with their information without having to open a browser window on their PC. The initial Yahoo!
Go Desktop service is Yahoo! Widgets, a collection of mini-applications that can perform a wide range of
functions from displaying a weather forecast to playing a game. Yahoo! Go TV will bring the Internet to
the PC-connected television screen. Yahoo! Go Mobile allows consumers to take the Internet services
they use on their PC onto their mobile device in one simple, fully synchronized application. Yahoo! is
working with companies including AT&T, Microsoft, Intel Corporation, Nokia and TiVo to bring these
services to market. Yahoo! Go services are expected to be launched and accessible to our users in 2006
and are intended to provide a seamless connected experience for our users.
GEOGRAPHIC AREAS
We manage and measure our business geographically. Our principal geographies are the United States
and International. We seek to build upon our global user base by developing Internet offerings focused on
specific geographic regions both domestically and internationally. Additional information required by this
item is incorporated herein by reference to Note 15 — “Segments” of the Notes to the Consolidated
Financial Statements, which appears in Item 8 of this Annual Report on Form 10-K.
We provide services in more than 15 languages in over 20 countries, regions and territories, including
localized versions of Yahoo! in Argentina, Australia, Brazil, Canada, China, France, Germany, Greece,
Hong Kong, India, Italy, Japan, Korea, Malaysia, Mexico, Northern Europe and Scandinavia (Denmark,
Sweden, Norway), Russia, Singapore, Spain, Taiwan, the United Kingdom and Ireland, and the United
States. We also provide some of our most popular and point-of-entry services through Yahoo! Asia (our
portal to Southeast Asia including Indonesia, Philippines, and Thailand), Yahoo! Chinese (United States
Chinese language site), Yahoo! en Español (United States Hispanic site), Yahoo! Canada en français
(French Canadian site) and Yahoo! en Català (part of Yahoo! Spain’s Catalan language offerings).
Outside of Yahoo’s English-speaking markets, we have built independent, localized-language directories,
websites and other content, developed by native speakers of each language. We own a majority or
100 percent of these international operations (except in Australia, China and Japan), and have established
offices worldwide to facilitate the local development of these businesses. We have pursued a consistent
strategy of content aggregation with leading third parties and currently plan to continue to introduce
certain selected services for our international markets.