Target 2014 Annual Report Download - page 9

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Competition
We compete with traditional and off-price general merchandise retailers, apparel retailers, internet retailers, wholesale
clubs, category specific retailers, drug stores, supermarkets and other forms of retail commerce. Our ability to positively
differentiate ourselves from other retailers and provide a compelling value proposition largely determine our competitive
position within the retail industry.
Intellectual Property
Our brand image is a critical element of our business strategy. Our principal trademarks, including Target, SuperTarget
and our "Bullseye Design," have been registered with the U.S. Patent and Trademark Office. We also seek to obtain
and preserve intellectual property protection for our owned brands.
Geographic Information
Virtually all of our revenues from continuing operations are generated within the United States. Through 2014, our
discontinued Canadian operations generated revenues in Canada. The vast majority of our long-lived assets are
located within the United States.
Data Breach
During the fourth quarter of 2013, we experienced a data breach in which an intruder stole certain payment card and
other guest information from our network (the Data Breach). For further information, see MD&A and Note 17 of the
Financial Statements.
Available Information
Our Annual Report on Form 10-K, quarterly reports on Form 10-Q, current reports on Form 8-K and amendments to
those reports filed or furnished pursuant to Section 13(a) or 15(d) of the Exchange Act are available free of charge at
www.Target.com/Investors as soon as reasonably practicable after we file such material with, or furnish it to, the U.S.
Securities and Exchange Commission (SEC). Our Corporate Governance Guidelines, Business Conduct Guide,
Corporate Responsibility Report and the position descriptions for our Board of Directors and Board committees are
also available free of charge in print upon request or at www.Target.com/Investors.
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