APC 2012 Annual Report Download - page 86

2012 REGISTRATION DOCUMENT SCHNEIDER ELECTRIC84
SUSTAINABLE DEVELOPMENT
2SCHNEIDER ELECTRIC, A RESPONSIBLE CORPORATE CITIZEN
>WHO IS A PERSON AT THE BASE OF
THEPYRAMID?
“Base of the pyramid” is a term widely used today
to refer to those with the lowest income either in
the world or in a given country. Whether seen in
absolute terms (income of less than USD1.25 per
day in purchasing power parity according to the
World Bank) or in relative terms (income of less than
60% of the average income for the European Union),
poverty affects people in marginalized situations
(infrastructure, isolation, poor access to banking
structures, etc.). Specifi c approaches are required to
meet these challenges and to contribute to reducing
poverty.
Organization
Management
The program is managed by the Sustainable Development Offi ce.
The BipBop program management team was strengthened in2010
in line with the ambitious objectives set for it in the One company
program (2009-2011). The team is now spread equally between
France and India:
•a BipBop solutions Business Development Director;
•an Offer Creation Director based in Bangalore (India);
•a Welfare Investment Director, who manages the Schneider
Electric Energy Access social welfare fund;
•a Training Programs Director;
•BipBop correspondents in key countries (India, Senegal, Nigeria,
South Africa, Brazil, etc.).
Rollout
BipBop operates through its local presence in the countries
concerned by the energy access problem to achieve its goals. With
a few rare exceptions, all projects initiated benefi t from monitoring
by employees of Schneider Electric entities operating in the country.
These employees constitute a network of key contact people for
the design, management and monitoring of projects.
Their involvement may be part or full time. They contribute their
knowledge of the local context (organization of civil society, local
authorities, the private sector, etc.) and guarantee that the project
is aligned with local needs. Their presence is of crucial importance
for the long-term oversight of projects in which Schneider Electric is
involved. The main areas targeted by BipBop are India, Bangladesh,
China, South Asia, Sub-Saharan Africa and South America.
For this section, three key performance indicators were set in the Planet&Society Barometer for the duration of the Connect program
(2012-2014):
Objectives for year end 2014 2012 2011
1. 1 million households at the Base of the Pyramid have access to energy 344,441 ▲-
2. 30,000 people at the Base of the Pyramid trained in energy management 10,517 ▲-
3. 300 missions with the “Schneider Electric Teachers” NGO 66 ▲-
The 2011 performance serves as a starting value for the Planet&Society Barometer of the Connect program between 2012 and 2014.
▲ 2012 audited indicators
Please refer to pages 92 to 94 for the methodological presentation of indicators and the following pages for the analysis of the results (pages
86-87 for indicator1, 87 for indicator2 and 89 for indicator3).
Highlights of2012
•Indexation of the performance incentives for the Executive
Committee members to one or more components of the
Planet & Society Barometer, chosen according to their fi eld,
(since 2011); expansion in 2012 to the Country Presidents of
the fi ve principal countries; access to energy for people at the
Base of the Pyramid, e.g., for Strategy and Innovation and the
geographical areas covered by the program.
•Launch of a new Planet&Society Barometer for the 2012-2014
period: the indicator of the million households at the Base of the
Pyramid connected to electricity was extended to an additional
million at the end of 2014; the target for the indicator of the
number of people trained in the energy professions was raised
from 10,000 to 30,000people (in three years); an indicator was
created following the launch of the “Schneider Electric Teachers”
NGO with the goal of reaching 300 volunteer missions in
threeyears.
Social investment (Business)
In July 2009, Schneider Electric announced the creation of a global
social welfare investment fund called Schneider Electric Energy
Access (SEEA), with an initial capital of EUR3million.
At December 31, 2012, the following amounts were managed by
the fund:
•EUR3,000,000 in capital invested by Schneider Electric;
•EUR1,050,000 in capital invested by Schneider Énergie Sicav
Solidaire;
•EUR2 00,000 in capital invested by Phitrust Partenaires;
Approach
Created with the support of the Crédit Coopératif, the fund’s
mission is to support the development of entrepreneurial initiatives