Sony 2011 Annual Report Download - page 7

Download and view the complete annual report

Please find page 7 of the 2011 Sony annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 70

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70

05
unconsolidated stand-alone basis—and its national tax filing group of subsidiaries in Japan. However,
this valuation allowance was a non-cash charge and had no impact on consolidated operating income or
cash flow.
　We continued to implement transformation initiatives to reform our operational structure with a priority on
profitability and speed. These transformation initiatives included continuing headcount reduction programs,
advancing the rationalization of manufacturing operations, shifting and aggregating manufacturing to lower-
cost countries, and, especially in our LCD television business, utilizing the services of third party original
equipment manufacturing (OEMs) and original design manufacturing (ODMs). Our fiscal year 2010 operating
performance confirms that Sony’s transformation initiatives have contributed positively to our operating per-
formance. Furthermore, we will now be in a position to apply the cash flow generated by our improved cost
base to the following focus areas, to spur future growth.
　Sony’s focus areas can be distilled into four key themes, “Networked Products and Services,” “3D World,”
“Competitive advantages through differentiated technologies” and “Emerging markets,” and they will drive our
growth going forward. We look forward to reaching milestones in all four in fiscal year 2011 and beyond.
Operating Income by Segment
（FY2009 vs. FY2010)
(Yen in billions)
［For details about each business segment, see page 36 and after.］
FY2010FY2009
199.8
31.8
+56.1
CPD*1
+118.8
NPS*2
-4.1
Pictures
-43.7
Financial
Services
-0.2
All other*3
+2.4
Music
+38.7
Sony
Ericsson
*1 The electronics and game businesses are included in the Consumer, Professional & Devices (CPD) segment and the Networked Products &
Services (NPS) segment.
*1 CPD is the Consumer, Professional & Devices segment.
*2 NPS is the Networked Products & Services segment.
*3 All other includes the All Other segment and Corporate and Elimination.