Sony 2001 Annual Report Download - page 25

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Sony Corporation Annual Report 2001
23
In the PDA arena, Sony introduced the CLIÉ during the year and launched the CLIÉ Plaza! Website to
supply a variety of services. One is ImageStation, allowing users to store still and moving images from a
digital still camera or camcorder for viewing at any time on CLIÉ’s screen. The Movie Salon service distrib-
utes cinema previews and other moving images to CLIÉ units. At the end of March 2001, more than 8,000
software developers were participating in the CLIÉ Developer Program, set up to support the development of
applications for CLIÉ and increase its appeal.
HOW SONY TECHNOLOGY AND FORMATS CREATE NEW MARKETS AND NEW FORMS OF
ENJOYMENT
Sony has demonstrated its ability to devise new technologies and formats that create entire markets and
new forms of enjoyment. The Memory Stick IC recording medium and IC card are two illustrations. In this
manner, Sony strives to go beyond electronics to propose new ways to enjoy life.
The Memory Stick, which made its debut in the fall of 1998, is rapidly gaining acceptance. More than 10
million Memory Sticks had been shipped worldwide by the spring of 2001. During the same period, Sony had
also shipped more than 10 million Memory Stick-compatible products. As of March 31, 2001, in excess of
140 companies had agreed to support the development of products and components or the provision of
By linking digital moving image
compression and wireless communi-
cation technologies, Sony’s
“airboard” personal IT television
allows users to view TV broadcasts,
e-mail, the internet, and other
material freely in the home, thus
creating a new concept in entertain-
ment systems – home IT electronics.
The new CLIÉ PDA features the Palm
OS® operating system of Palm, Inc. and
is compatible with Sony’s MagicGate
Memory Stick IC media. Thanks to a
high-resolution color LCD display and
high-quality fonts, clear images and
text are produced. In addition, the PDA
can play music, turning it into an
entertainment device.