Verizon Wireless 2006 Annual Report Download - page 18
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Ourleadersarevisible.Theycommunicategoals,measureprogressandreward
results.Theyarerequiredtomeetchallengeshead-onandowntheirresults.They
are rewarded for creating value, not managing budgets. They rally their people
aroundsalesandservice,andmotivatethemtocometoworkeverydaywithapas-
siontocompeteandwin.
Theychallenge,communicate,takedownbarriersanddothework.
They intervene in the lives of their organizations to drive performance and
helpVerizonwin.
Ourpeopleunderstandthechallengesahead.Thedegreeofcomplexityinthe
Internetmarketplacecontinuestoamaze,asdoestheintensityofthecompetition
wefacefromawideningcircleofcompanies.Keepingontopofthesechallenges
will require us to be in a constant mode of learning, innovating, growing and
transforming.
Ofallouraccomplishments,whatI’mmostproudofisthatweareateamwith
thecondencetochangeourcompany–andourselves–toconformtothedynam-
icsoftheworldaroundus.Everyyear,Verizonisadifferentcompanythanwewere
theyearbefore:moreinnovative, more global,morecompetitiveandmorehigh-
tech.Aswemoveforward,wearemorefocusedonourcorestrategiesandunied
inhowweapproachourcustomers.Andwitheachpassingday,webelieveeven
moredeeplyinthecapabilitieswebringtothemarketplaceandthevitalrolewe
playindeliveringallthenewexperiencesoftheWeb2.0world.
We’reexcitedaboutcreatingagreatfutureforourcustomers,employeesand
shareowners. We’re motivated by the possibilities of advanced communications
technologiesthatareastransformationalasanywehaveseeninthehistoryofour
industry.Mostofall,weareguidedbythevaluesthathaveshapedourhistoryand
inspiredbythelegacyoftechnologyleadershipthathasmadeusthecompanywe
aretoday.
Serving customers with great networks is our heritage, our future and our
dailychallenge.
It’s what we do.
IvanG.Seidenberg
ChairmanandChiefExecutiveOfcer