Verizon Wireless 2011 Annual Report Download - page 7

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VERIZON COMMUNICATIONS INC. 2011 ANNUAL REPORT
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to the marketplace. Verizon Wireless also
entered an agreement with four major
U.S. cable companies to jointly market a
“quadruple play” of services — wireless,
video, voice and Internet — across the
country. As part of that agreement, Verizon
Wireless will be collaborating on product
innovations — much as we’re doing today
in the LTE space — that can be delivered to
any device over LTE, FiOS or cable networks,
creating integrated solutions to the
challenges of customers’ complex digital lives.
Similarly, we’re improving our ability to
be a strategic partner for large-business,
government and wholesale customers. We
have created a new Enterprise Solutions
marketing and sales organization that brings
our wireline, mobility and cloud capabilities
together. Since acquiring MCI in 2006,
Verizon has invested significantly in building
the necessary infrastructure of advanced
communications, cloud, security and mobility
platforms to serve the business market, and
we believe there’s not a company in the world
that we can’t help be more effective in using
information to solve business problems. Now
we have the organizational infrastructure
to match these physical assets, and we’re
prepared to kick into a higher gear as a major
solutions provider in the global marketplace.
We are also committed to making Verizon
work better by battling bureaucracy,
streamlining products and processes, and
improving customer service. We have
launched an extensive process improvement
initiative based on the proven “Lean Six
Sigma” methodology, which is designed
to root out inefficiencies and fix broken
processes that slow us down and impair
customer service. This is a particular
passion of mine, and our leadership team
is committed to delivering measurable
results that will improve both the bottom
line and customer satisfaction.
As we look broadly at how technology is
transforming business and society, we see
expanding opportunities ahead for us to
use our unique network platforms to make
a difference in the world. Software-based
solutions are beginning to revolutionize
large swaths of the economy — from video
and financial services to health care, energy
and education — and wireless and cloud-
based technologies are extending these
benefits more widely as they bring more
people and places into the digital economy.
Pursuing these new market opportunities
is Verizon’s major strategic thrust and, as
you will read in this report, the focus of our
philanthropic and community activities.
Already, we’re developing integrated
video services that can be distributed
to any screen across any network. We’re
leveraging our expertise in security and
systems integration to address the huge
unmet need for technology solutions in
the health care marketplace. We’re working
with manufacturers and utility companies
to embed machine-to-machine telematics
in cars and utility grids, which offers a
new way to attack the issue of energy
conservation. And through our foundation,
we’re using our philanthropic resources
to address the needs of underserved
populations and develop innovative
technology solutions in areas like education,
health care and energy management.
2.8
3.5
4.2
FIOS VIDEO
SUBSCRIBERS
(MILLIONS)
09 10 11
$16.9 $16.5 $16.2
CAPITAL
EXPENDITURES
(BILLIONS)
09 10 11
$6.2 $6.6
$7.6
VERIZON WIRELINE
STRATEGIC SERVICES
REVENUE
(BILLIONS)
09 10 11