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Table of Contents Alphabet Inc. and Google Inc.
99
Google
Evaluation of Disclosure Controls and Procedures
Our management, with the participation of our chief executive officer and chief financial officer, evaluated the
effectiveness of our disclosure controls and procedures pursuant to Rule 13a-15 under the Exchange Act, as of the
end of the period covered by this Annual Report on Form 10-K.
Based on this evaluation, our chief executive officer and chief financial officer concluded that, as of December
31, 2015, our disclosure controls and procedures are designed at a reasonable assurance level and are effective to
provide reasonable assurance that information we are required to disclose in reports that we file or submit under the
Exchange Act is recorded, processed, summarized, and reported within the time periods specified in the SEC’s rules
and forms, and that such information is accumulated and communicated to our management, including our chief
executive officer and chief financial officer, as appropriate, to allow timely decisions regarding required disclosure.
Changes in Internal Control over Financial Reporting
There were no changes in our internal control over financial reporting that occurred during the quarter ended
December 31, 2015 that have materially affected, or are reasonably likely to materially affect, our internal control over
financial reporting.
Management’s Report on Internal Control over Financial Reporting
Our management is responsible for establishing and maintaining adequate internal control over financial reporting,
as defined in Rule 13a-15(f) of the Exchange Act. Our management conducted an evaluation of the effectiveness of
our internal control over financial reporting based on the framework in Internal Control—Integrated Framework issued
by the Committee of Sponsoring Organizations of the Treadway Commission (2013 framework). Based on this
evaluation, management concluded that our internal control over financial reporting was effective as of December 31,
2015. Management reviewed the results of its assessment with our Audit Committee. The effectiveness of our internal
control over financial reporting as of December 31, 2015 has been audited by Ernst & Young LLP, an independent
registered public accounting firm, as stated in its report which is included in Item 8 of this Annual Report on Form 10-
K.
Limitations on Effectiveness of Controls and Procedures
In designing and evaluating the disclosure controls and procedures, management recognizes that any controls
and procedures, no matter how well designed and operated, can provide only reasonable assurance of achieving the
desired control objectives. In addition, the design of disclosure controls and procedures must reflect the fact that there
are resource constraints and that management is required to apply its judgment in evaluating the benefits of possible
controls and procedures relative to their costs.
ITEM 9B. OTHER INFORMATION
On February 11, 2016, we announced the appointment of James G. Campbell as our Alphabet Corporate
Controller, effective February 16, 2016.
Jim, age 60, most recently held the position of Vice President of Finance and Corporate Controller at Intel
Corporation (from 2004 to 2016) where he was responsible for global accounting, financial services and financial
reporting. Previously, Jim was based in Europe, responsible for Intel's international finance operations. He has also
been manager of Intel's Financial Information Systems, responsible for designing, developing and implementing Intel's
internally used financial applications. In addition, he has served as Asia regional audit manager, Microprocessor Group
controller and European Controller. Jim was at Intel for over 30 years and also led and managed the international
controllers responsible for financial services, statutory compliance and business support.
Jim received his bachelor's degree in business and accounting from California State University, Hayward. He
holds a CPA license and is a member of the Financial Executives Committee on Corporate Reporting (CCR), the
Executive Committee of CCR, the FASB Emerging Issues Task Force (EITF), the PCAOB Standing Advisory Group
(Emeritus), the Portland State University Graduate School of Business Advisory Board and serves on the Board of
Trustees Portland Chapter of World Affairs Council.