Siemens 2007 Annual Report Download - page 36
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36 Fit42010
Active portfolio management enables companies to identify attractive markets – characterized
by strong growth, high potential profi tability and low risk – and to establish or expand profi t-
able businesses within those markets. To generate profi table growth, businesses must generally
occupy No. 1 or No. 2 positions in their markets. Only then can they fi nance the portfolio meas-
ures and R&D outlays indispensable to maintaining a competitive edge and satisfying customer
demands for innovative solutions. Active portfolio management also ensures that a company’s
businesses are strategically aligned and capable of generating synergies.
Our businesses are divided into three Sectors, each with enormous growth potential:
¢
Industry, which comprises the businesses of A&D, I&S, SBT, TS and OSRAM
¢
Energy, which comprises the businesses of PG and PTD
¢
Healthcare, which comprises our Med businesses.
SIS and SFS provide services for all three Sectors.
In all our markets, we’re focused on expanding our leading positions with new products and
technologies and through continued massive investments in innovation. Where appropriate,
we’re also strengthening our businesses through acquisitions.
Fit42010: Portfolio
Active portfolio management – based on the principle that all our
businesses must be No. 1 or No. 2 in attractive markets – is a key pillar
of our Company strategy.