Siemens 2007 Annual Report Download - page 76

76 Strategic Equity Investments
Our goal is to create value for customers by providing solutions tailored to their specifi c needs. We deliver
cross-network solutions and services for a converging world in which the traditional boundaries between
wireless and fi xed line communications are blurring. For example, we’re currently expanding mobile,
fi xed line and intelligent networks on a common platform for Bharti Airtel, India’s leading private com-
munications company.
We aim to offer end-to-end solutions for public-sector and corporate customers. Working closely with a
number of Siemens Groups, we bundle highly reliable and secure communications technologies to create
complete, customer-specifi c solutions. Collaborating with Siemens Transportation Systems, for example,
we’ve developed an end-to-end communications solution for the railway industry. We’ve also won a con-
tract to supply a GSM-R wireless communications system for the world’s longest high-speed rail link,
which connects the Chinese cities of Hefei and Nanjing.
Our innovations help customers increase profi tability and cut costs. But our goal is not only to maximize
customer value. We’re also committed to reducing resource consumption and enhancing the energy
effi ciency of our products and production processes throughout the product lifecycle. For instance, we’re
making the transport of our products more ecofriendly by reducing their weight and size. We take back
equipment in order to recycle materials or ensure their ecofriendly disposal. Through remote network
planning, optimization, management and maintenance, we’re reducing employee travel. Our growing
use of statistical databases is making on-site tests increasingly unnecessary. We’re cutting the power con-
sumption of our networks during off-peak periods and optimizing battery back-up times. And we’re miti-
gating the environmental impact of our products even further by reducing the number of base station
sites and antenna masts in operation.
Nokia Siemens Networks
As one of the top three players in today’s telecommunications industry,
Nokia Siemens Networks has the assets – impressive scale, global reach,
in-depth expertise, an innovative portfolio, a high-performance culture and
a solutions focus – to deliver on its vision of connecting fi ve billion people
by 2015.
Optical networks
are the backbone of
advanced tele-
communications.
www.nokiasiemens-
networks.com