Siemens 2012 Annual Report Download - page 67

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65
Our responsibility doesn’t end when we complete a sale. With
both conventional product services and new, trailblazing
service offerings, we want to further increase customer loyalty.
As a key component of our growth strategy, services generate
reliable revenue with less capital intensity than other business
activities. We’re rigorously exploiting our strengths as an inte-
grated technology company in order to expand our innovative
services.
We’re also exploiting our Company-wide expertise in the area
of procurement. We’ve established a uniform system of supply
chain management to realize synergies, cut costs, guarantee
high quality, ensure on-time delivery, provide efficient logis-
tics and better utilize our suppliers’ power of innovation. The
system – which includes on-site reviews of supplier operations
and an energy efficiency program for suppliers – is also help-
ing us achieve our ambitious sustainability goals by mini-
mizing sustainability-related risks and enabling us to actively
leverage opportunities in our supply chain.
Company-wide cooperation across organizational boundaries
creates a vast range of opportunities: close collaboration
generates the trust we need to power our integrated techno-
logy company faster and more effectively into the future.
  ,  -  -
Cross-business activities: To optimally lever-
age the potential of our integrated technology
company, we ensure that knowhow is conti n-
uously shared Company-wide in all areas that
concern our organization as a whole. A few
examples of our many cross-business activities
are highlighted in the illustration above.
Leadership
Framework
Learning Campus

Services
Supply chain
management
top+
Cross-business
activities
Infrastructure & CitiesEnergy Healthcare Industry