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68
On the ground in key markets worldwide
“It doesn’t matter where at Siemens you work or what culture you call
home: we all share the same goals. That’s probably the best thing
you can learn at the Company.” James D. Palasek speaks from experi-
ence. The engineer from Tucker, Georgia has worked at Siemens for
twelve years, partnering closely with colleagues in Mexico, Germany,
China and India. His specialty is developing components and mod-
ules for control cabinets. Here – as in all our business fields – we’re
aiming to achieve a leading position in all our markets worldwide.
But only very few components are truly universal: technical regula-
tions, industry standards and even climate conditions vary too much
from place to place. That’s why we have developers working close
to our customers, on site in key markets. And that includes Tucker,
Georgia, one of the  worldwide locations of Control Components
and Systems Engineering (CE).
Siemens Control Components and Systems
Engineering (CE) is a business unit in the
Industry Automation (IA) Division of Siemens’
Industry Sector. CE specializes in products for
industrial control systems, industry-specific
products and systems based on industry plat-
forms, and related services.
   – 
Amber Sherman consults with an industry customer in Florida
about a cabinet that will house the controls for the electric
motors at a production plant. The special challenge: only very
little space is available.
 –  
A sample process chain illustrates how an international project
is completed using Teamcenter. Since the software has not
yet been fully implemented at Siemens CE, some steps are still
in the test phase.

Following assignments in the German cities of
Erlangen and Nuremberg as well as in the Viet-
namese capital of Hanoi, Amber Sherman began
managing Siemens key accounts in South Carolina,
Georgia, Florida and the Caribbean in .
Sherman holds a master’s of international business
in marketing degree from the University of Erlangen
and Georgia State University in Atlanta. She’s espe-
cially proud to be working with major customers,
for example, at the U.S. manufacturing plants
of renowned European carmakers. What Sherman
particularly appreciates about Siemens is the
opportunity to collaborate on successful projects
with colleagues in other countries.
Atlanta,
Georgia, U.S.
Amber Sherman, Customer care