Siemens 2012 Annual Report Download - page 71

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But like the employees at the other facilities, James D. Palasek is
active beyond the borders of his home market. “Our colleagues in
Germany help us market our U.S. products in Europe, for example.
By the same token, we reciprocate when they want to bring prod-
ucts developed for Europe to the U.S. market.”
Teamcenter – Collaborative software
Helmut Staufer from CE’s product management center in Fürth,
Germany goes even further: “New and redesigned products should
work in lots of markets or must be easily adaptable. I’m continu-
ally discussing this issue with our international developers – by web
conference, phone and e-mail.” In this context, optimizing the
pushbuttons of our SIRIUS series for various markets is just one of
many examples. Xu Huihui, a development engineer in Suzhou,
   –  
Jayne Beck configures control cabinets. Upon determining that
our SB series does not have a suitable pushbutton with safety
certification for the U.S. market, Beck uses Teamcenter to make
inquiries at the product management center in Fürth, Germany.


Degrees in general engineering from the Uni-
versity of Illinois and business administration
from North Central College in Naperville,
Illinois, make Jayne Beck uniquely qualified to
navigate the intersection of business and tech-
nology. The enthusiastic Teamcenter user has
worked at Siemens for  years and is proud of
her employer – especially since her colleagues
around the world are intensely committed to
generating customer satisfaction.
West Chicago,
Illinois, U.S.
Jayne Beck, Technical order processing