APC 2014 Annual Report Download - page 73

SUSTAINABLE DEVELOPMENT
SCHNEIDER ELECTRIC’S COMMITMENT TO ENVIRONMENTAL PERFORMANCE
Green Premium Eco-mark
Schneider Electric web catalogue: the Green Premium offerings
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are clearly identified and environmental information is collected
In order to continue and strengthen its commitment to sustainable appropriately;
development and to be the first to supply its customers with all the direct access from Schneider Electric web portal: the Green
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environmental information they need, for several years Schneider Premium web pages explain in detail Schneider Electric’s
Electric developed Green Premium –a unique eco-mark based on approach and each environmental criterion addressed by
criteria clearly defined, either with a view to environmental GreenPremium;
regulations or by international standards. These criteria include
a unique Check a Green Premium Product web portal: RoHS
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easily and globally accessible ad hoc environmental information on
compliance information, REACH SVHC content information
its products.
(SVHC – Substance of Very High Concern), Product
A product falls under the Green Premium branding if it satisfies the
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Environmental Profile and End-of-Life Instruction are available on
four following criteria: simple request regarding the trade references of Schneider
complies with the RoHS European directive, % it does not
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Electric.
include one of the six substances stated in this directive; In2014, more than 340 Product Environmental Profile (PEP)
has information relating to the presence of Substances of Very
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documents and more than 210 End-Of-Life Instructions (EoLI)
High Concern (SVHC) within the scope of the REACH European were generated in addition to the hundreds of documents already
regulation and referring to the last updated published list; available.
has a Product Environmental Profile (PEP) providing a list of
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Check a Product website was checked worldwide on average
materials, a recycling rate and a calculation of eleven 3,200 times per month and more than 6,200 reference products
environmental impacts such as raw material and energy were checked monthly for their RoHS and REACH environmental
consumption, carbon footprint and damage to the ozone layer; status and their PEP and EoLI environmental information.
this environmental profile is established over the whole product
Substance Management
life cycle, from manufacture to end of working life;
contains a guide identifying and locating the subsets or
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Schneider Electric is subject in particular to European
components required for a particular recycling process, referred environmental regulations, with particular emphasis on the use of
to as the End-of-Life Instruction (EoLI). toxic substances.
As part of the development of new Schneider Electric offerings, The REACH regulation requires traceability of dangerous
Green Premium is an integral part of the creation and development substances and the RoHS directive requires the elimination of six
process for Schneider Electric’s offers as a critical deliverable for substances: lead, mercury, cadmium, hexavalent chromium,
marketing product offers. polybrominated biphenyls (PBBs) and polybrominated diphenyl
Linked to more than 85% of revenue taken for the RoHS compliant ethers (PBDE).
offers and with the REACH information available, Schneider Schneider Electric has implemented the RoHS and REACH
Electric’s target was to consolidate this in2014 with 75% of global programs by applying these European regulations.
product sales made through Green Premium offers, based on
2013 sales. The Group achieved 79%. The RoHS program, started in2006, aims to eliminate the six
substances from all products. By deciding to eliminate these
As part of its new 2015-2017 company program, Schneider substances from all its products, whether or not affected by the
Electric is strengthening its Green Premium eco-brand by giving it directive or sold on the European market or worldwide, Schneider
new impetus and renewing communication on its deployment Electric has exceeded the directive’s requirements.
through the Planet&Society Barometer.
In 2011, the European Commission published a new RoHS
Green Premium is the foundation of Schneider Electric’s Directive n°2011/65/EU so called RoHS2. At the beginning of
eco-design approach. Through knowledge of the substances in its 2013, this Directive repealed the previous one.
offerings and evaluation of environmental impacts, Green Premium
allows Schneider Electric to target and engage improvements in Immediately after the publication of this new RoHS2 Directive in
the environmental footprint of its future offerings. Compliance to July2011 and without waiting for the transposition by the EU
Green Premium criteria also contributes to the conservation of States, Schneider Electric decided to adapt its RoHS policy
biodiversity. worldwide as it did for RoHS1. The main evolutions concern the
scope toward an «open» scope even though there are several
Communication and circulation
exclusions, the technological exemptions with expiry dates
(presence of banned substance above the tolerated threshold) and
The Schneider Electric Environment Marketing campaign was the CE mark since the RoHS2 Directive is now covered by the EU
rolled out during2012, promoting the Green Premium eco-mark. New Legislation Framework. Since 2013, Schneider Electric has
Since 2013, each axis of promotion has been reinforced and performed many studies with its suppliers to define substance
completed by new environmental information: substitution solutions by removing the exemptions used until now.
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2014 REGISTRATION DOCUMENT SCHNEIDER ELECTRIC