Sony 2005 Annual Report Download - page 28

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26 Sony Corporation
The Sony
Challenge:
Seeing is
Believing
At Sony, our commitment to creating new visual
experiences doesn’t stop at consumer electronics.
In this special feature, we take a look at three
applications of Sony technologies that underscore
this statement: the Laser Dream Theater, which uses
innovative technologies to offer images of unsurpassed
beauty; Sony Pictures Imageworks, a visual effects
and character animation leader; and CineAlta, a
revolutionary digital movie production system.
Our challenge is to continue developing technologies
like these, enabling us to offer innovative content
and hardware that mean seeing really is believing.